Are your B2B marketing strategies not yielding expected returns? If yes, then chances are you will need to personalize your marketing strategies. B2B Marketing Personalization According to the latest survey from Folloze, 42% of B2B marketers said that their marketing efforts are not fully personalized. It is not like that B2B marketers are not aware […]
42% of B2B Marketers Say They Need Better Personalized Marketing Read More »
You’ve likely heard the terms “essential business” and “non-essential business” mentioned on the news quite a bit lately. But these are technically not new concepts. So what is an essential business and nonessential business? And what do these terms mean to small companies today? Currently, concerns surrounding the coronavirus pandemic have caused cities and states
First some governments requiring many “non-essential” businesses to close their doors. Second many customers are staying away to avoid becoming ill. The result can prove a real challenge to a small business’s bottom line. But don’t worry. Zoho is here to do it’s part to help small businesses survive. The software company is providing a
Top Story: Zoho Announces Emergency Subscription Assistance Read More »
Zoho is helping small businesses through hard times created by COVID-19 by letting customers use their apps for free. The Small Business Emergency Subscription Assistance Program (ESAP) is geared to 20,000 Zoho clients with 25 employees or less. Zoho Small Business Emergency Subscription Assistance Program ESAP waves the cost of all the applications they use
Zoho Opens Small Business Emergency Subscription Assistance Program Read More »
Shashi Bellamkonda is joining Leap, the digital point of sale solution for home service businesses, as the company’s new Vice President of Marketing. This union brings together a leader in the small business marketing space with an exciting startup that wants to make a major impact for home service providers. Shashi Bellamkonda Joins Leap As
Shashi Bellamkonda Joins Leap As Head of Marketing Read More »
The IRS announces a tax deadline extension of 90 days to July 15 interest and penalty-free to help individuals and businesses affected by the coronavirus pandemic. As Treasury Secretary Steven Mnuchin said Tuesday in the briefing about the coronavirus, individual taxpayers and small businesses can delay paying their income taxes on as much as $1
Tax deadline extension announced in response to coronavirus scare Read More »
Adapt and evolve. If there is any group of people that live by this credo, it is entrepreneurs. For example, just take a look at the Forbes8 Digital Summit. Coronavirus is responsible for the cancellation of hundreds of conferences. As a result, you need to adapt? Find alternative methods to bring speakers and attendees together.
New Forbes8 eSummit Going on in the Midst of Mass Event Cancellations Read More »
Many small business owners consider that mobile phones are productivity killers. If you also do the same, you’re right in your observation. According to a new survey from Truce Software, 34% of employees have 1-2 mobile apps set up to send alerts. And needless to say, constant mobile alerts can distract employees, affecting their performance. So
Smart Devices Provide Plenty of Workplace Distractions Read More »
Snapchat has announced the launch of a web-based Augmented Reality (AR) production tool to allow businesses to create AR lens. The tool, Lens Web Builder, by the photo and video messaging platform is presented to democratize AR advertising production. Snapchat has continued to open opportunities for business to leverage their brand to customers. Where once
New Snapchat Tool Lets You Create AR Ads for Your Business Read More »
Small businesses account for some of the early adopters of the Individual Coverage Health Reimbursement Arrangement (ICHRA) according to Take Command Health. With just two months since the start of the new employer-sponsored health insurance plan, 78% of the enrollees in the plan are small businesses. ICHRA Statistics Nonprofits and associations account for 20% of
78% of First Individual Coverage HRA Enrollees are Small Businesses Read More »
