Your brand is more than just your company or product name. It’s one of the best ways of setting yourself apart from your competitors. Unfortunately, many business owners are confused as to what “branding” really means and how it affects their company. In a nutshell, your brand value reflects the values your company holds. It […]
5 Ways to Establish Core Brand Values Read More »
A recent LinkedIn employment report has revealed that the US job market is hale and hearty. The country’s unemployment rate is down across the board while hiring is 4.5% higher when compared to this same time last year. While the news certainly is encouraging, the report also underlines the challenges that small businesses are facing
Small Businesses are Struggling to Find Workers Due to Low Unemployment Rate Read More »
If you’re managing a small business or start-up brand on social media, getting people to interact with you can be challenging. This is where polling comes in handy since it encourages engagement and improves the visibility of your brand. Social media platforms such as Facebook, Twitter, or Instagram, have polling features that you can tweak
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Entrepreneurs today are busier than ever, working even when they’re away from the office. A good Customer Relationship Management (CRM) program goes a long way in helping to keep track of client information, manage data on deals (both past and present) while still having access to all the tools they require to stay productive. But
5 Best CRM Mobile Apps for Doing Business on the Go Read More »
Google’s rebranding of Google Pay this year was done to make twofold transactions go more smoothly. Now, the company is integrating PayPal into the mix. This will enable PayPal users to pay bills and make purchases without having to log in or out of Google services. The integration between Google and PayPal will go live
PayPal Will Soon Integrate More Payment Options With Google Services Read More »
For many entrepreneurs, running a small business is exhilarating and liberating. You not only have control over daily operations, but you can decide who you want to work with, and you can even choose to turn your passion into your business. Small business ownership also gives many people a deep sense of pride in building something
7 Tips That Will Keep Your Small Business From Taking Over Your Personal Life Read More »
Mobile lender Kabbage has partnered with push payments innovator Ingo Money to speed up disbursement of loans to small and medium-sized businesses (SMBs) accounts in real-time. The team-up, slated for a summer launch, is welcome news to SMBs that need fast loan payouts for their additional working capital. By leveraging Ingo Money’s “push payments in
Kabbage Teams Up with Ingo Money to Disburse SMB Loans Within Minutes Read More »
Due to rising incidents of fraud and data theft, credit card issuers and merchants switched to using EMV technology to authenticate transactions. Taking its name from Europay, Mastercard, and Visa, EMV was developed as far back as the mid-1990s, but the technology was only widely adopted in the US with the advent of the liability shift
How EMVs Made Credit Card Processing More Secure Read More »
PayPal is venturing into new territory. The online payments company is reportedly set to offer traditional banking services to their consumers. Features like debit cards, direct deposit paychecks, FDIC insurance, and other financial services are expected to be introduced in the first half of 2018. What makes PayPal’s move more interesting is the fact that
PayPal Ventures Into Banking, Targets Customers Who Don’t Have Bank Accounts Read More »
There’s no question that smartphones have become a ubiquitous part of our daily lives. Studies have shown that 46% of Americans reach for their phones first thing in the morning, while 91% of people automatically reach for a mobile device to check on something when doing a task. This reliance on smartphones has become so
How Your Business Can Identify and Capitalize on Micro-Moments Read More »
