Do you know how your blog compares to the best-in-class blogs? Not sure? Don’t worry–Orbit Media Studio’s 2018 Blogging Survey provides the information to determine how your blog measures up against the top performing blogs. More importantly, it reveals that blog post quality and blog post frequency have emerged as the drivers of improved results. […]
2018 Blogging Research: How Does Your Blog Compare To The Best Read More »
NOW UPDATED to reflect new information and examples of Instagram posts! When it comes to engagement, Instagram is leaps and bounds ahead of Facebook and Twitter: Take a look at these statistics for Instagram: Monthly Active Users: 800 million Daily Active Users: 500 million Instagram Stories Daily Active Users: 300 million Instagram Likes Per Day: 4.2 billion Photos Uploaded Per
18 Reasons Why Your Instagram Posts Fail (& What to Do About It) Read More »
As the third largest website globally behind Google and YouTube, Facebook commands audience eyeballs, time and engagement. Regardless of company size or marketing budget, you need Facebook for your marketing due to its sheer size as a media entity. Table of Contents Let’s accept that Facebook’s recent negative press regarding sharing its users’ personal
Facebook Engagement Research: How 43 Million Posts Will Make You Rethink Your Strategy Read More »
Visuals are content marketing sugar. Marketers call visuals eye-candy for a reason! You add sugar to your coffee makes it taste better—right? Similarly adding images and/or video to each piece of content will sweeten it for your audience. As a result, your visually studded content marketing will be easier to consume resulting in more attention
Visual Content Challenges: Missing Out On Marketing Success? Read More »
Quality original research content delivers the ever-elusive pot of marketing gold. Because done well original research is information your audience actively seeks. This is important for B2B buyers. 16% of CXOs spend 4+ hours per week engaging with thought leadership content. (How Thought Leadership Impacts B2B Demand Generation by Edelman and LinkedIn (2017)) Table of Contents
Original Research Content: How To Convince Your Boss To Create Marketing Gold Read More »
Stop crying over fewer available social media opportunities that cost more. Dry your eyes and accept that the “free social media lunch” is over and flat social media usage is the new normal. The “free social media lunch” is over and flat social media usage is the new normal. #socialmedia #digitalmarketingClick To Tweet This
Don’t Cry Over Flat Social Media Usage: What Your Business Must Do Now [Research] Read More »
Are you a blogger suffering from triskaidekaphobia? Not sure because you don’t know what triskaidekaphobia is? Triskaidekaphobia is a real word! Unlike the words that my dad routinely made up when he drilled me nightly for the SATs. Yes—I didn’t make that up. And, no, his nightly vocabulary lessons didn’t improve my SAT results. Since this
Blogging Tips To Avoid Triskaidekaphobia: 13 Blogging Beliefs Busted Read More »
Are you back from the holidays facing an empty editorial calendar? Instead of sitting with your fingers hovering over your keyboard waiting for words to magically appear on your screen, tap into the power of annual content planning. To get your content marketing on track to succeed, use annual content planned around specific times and
Annual Content Planning: How To Kickstart Filling Your Editorial Calendar Read More »
This Week in Digital Marketing: A Roundup – Single Grain Skip to content Home Digital Marketing This Week in Digital Marketing: A Roundup Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! From the mouth of a digital marketing agency to
When my sister, who battles Los Angeles traffic for over an hour each way to get to work, mentioned she listens to podcasts I realized their power. Podcasting and other audio content marketing is no longer a sideshow to video and other trendy content format. Rather it’s a media format tailored to the needs of
Audio Content Marketing: How To Reach Your Busy Audience [Research] Read More »
