social media networking

Pros and Cons of Social Media Networking & How It Affects Your Business Growth

Networking today doesn’t cost you an arm and a leg anymore. Welcome to the world of Social Media – it brings more than 4.2 billion social media users to you. Imagine how many of them could be your potential customers! But if you are not doing as great as your competitors are, you need to up […]

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Is LinkedIn the King of B2B Social Selling Platforms?

Is LinkedIn the King of B2B Social Selling Platforms? When you think of social selling platforms for B2B, LinkedIn is probably the first one that comes to mind. Whereas social media sites like Facebook and Twitter are informal by nature, LinkedIn provides a professional atmosphere for businesspeople to connect. Despite LinkedIn’s reputation as the ultimate

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