Social Media

brand really who says it is

Is Your Brand Really Who It Says It Is?

According to the famous 1993 New Yorker cartoon, “On the internet, nobody knows you’re a dog.” Are any of us – brands and individuals alike – really who we say we are? Welcome to the quagmire that is authenticity in social media. Watch your step. It’s a minefield! “Authenticity” has become one of those marketing […]

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mobile or social media

Simple Solutions for Curating Social Media Content

“How do you find content?” That’s one of the top three questions seasoned social media professional are normally asked. Along with finding the perfect time to post and which social media channels to post on, business owners, entrepreneurs, and those new to digital marketing are often faced with the challenge of finding interesting and engaging social media

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instagram marketing1

5 Effective Tips for Building Your Brand Using Instagram

As proven by their 700 million monthly active users, Instagram is a popular social media platform for millennials. Because of their massive growth, wide reach, and strong influence over consumers, it is hard for any brand to ignore their power. However, launching a company on Instagram may not be as easy. If you are not

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How a Simple Productivity Tool Helped Create the World’s Best Marketing Blog

104 Comments 15 minutes Today’s blog post will reveal my biggest goal for 2016, nine niche ideas with huge potential and the most effective productivity technique I’ve used over the last few years. Let’s begin by talking about the productivity technique which is often referred to as the Pomodoro Method. If you’ve followed any kind

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SG 5 Steps to Developing Successful Pillar Content

5 Steps to Developing Successful Pillar Content

It’s been well-established that running a business blog on your corporate website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. The Content Marketing Institute reports that producing enough quality content is the biggest challenge for B2B

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6,595 Words on a Traffic Generation Tactic You’re Not Using (But Should Be)

I would argue that when it comes to making money online, the most important skill you need is not in being able to find untapped niches, knowing how to do A/B testing, creating attractive websites or even having a great ability to write. Instead, the most sought after skill in my eyes is being able

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