Social Media

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How to achieve off the charts off-page SEO that will boost traffic

When you think about improving your SEO, what’s the first thing that comes to mind? Maybe you think of rewriting your web copy to rank better for certain keywords, churning out new posts for your blog, or making sure your website is structured in a logical way. All of these are important aspects of ranking […]

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The Terrible LinkedIn Mistake You’re Making

Have you ever met someone at a party who only talked about himself? Instead of wanting to start a relationship with him you probably felt like Arnold in the image below. (Source: Kindergarten Cop) For brands, the same theory applies to your LinkedIn communications. I’ve seen too many companies, including major multinationals, hit the publish

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Facebook Uses AI as a Weapon Against Terrorism

In the wake of recent terror attacks, Facebook has issued a statement through their newsroom on countering radicalization. The social media platform is immensely popular, with worldwide users reaching 1.94 billion each month. It also can’t be denied that even terrorist groups have easy access to their website. As a result, Facebook has been faced

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Global Social

Myths and Truths about Social Media | Branding

Social media has been a huge game changer for businesses by offering a cheap, simple way to reach more people. Hundreds of tips and tricks to leverage these platforms are available throughout the internet. However, many myths have manifested along with these helpful tips, creating costly misunderstandings. It’s time to dispel these misconceptions so your

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How The Weather Channel Does Social Media

Jennifer Watson began her career as an on-camera meteorologist in Mississippi and Alabama, where she also helped manage both stations’ social media channels and weather blogs. Taking a job as a social media specialist with Atlanta-based The Weather Channel was a natural transition for her. “The Weather Channel is a dream job for a weather

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3300+ Words Worth of Non-Obvious Marketing Tactics

Shhh! … What follows is something you surely haven’t heard before! In order to truly grow your business you need to: Step #1 Promote it on Facebook. Step #2 Try Google AdWords. Step #3 Build an email list! Step #4 Interact with people through blog comments. Step #5 Post on forums and link back to

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How Your Small Business Social Media Can Compete

2017 Small Business Social Media Research Want your small business social media to stand out and yield measurable results? You still can although it may take longer to achieve your objectives. The reality is social media still works for small businesses if you consistently publish, curate and engage with your followers on topics core to

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