Millennials and those in Generation Z are the most avid users of social media. Almost everyone in these demographics has one or more social media accounts. So the news that an increasing number of people from these two groups are quitting social media is surprising to many marketers. Millennials are known for their affinity for […]
Lawmakers from the United States and Britain are heaping criticisms on Facebook and founder Mark Zuckerberg after reports revealed that Cambridge Analytica, a data company said to have been instrumental in Donald Trump’s presidential win, received data from 50 million Facebook users through inappropriate means. The social media giant announced on Friday that it suspended
Mark Zuckerberg Under Fire Over Facebook’s Data Breach During US Presidential Election Read More »
The popularity of various social media platforms these days is a heaven-sent trend for all advertisers; their brand can potentially reach millions of users at lightning fast speed with just a single post. On the negative side, these platforms will also ensure that any social media faux pas get circulated just as fast. Despite employing
Snapchat’s Stock Takes a Hit After Posting ‘Slap Rihanna’ Game Read More »
The latest news always breaks on Twitter faster than on any other social media platform. Now the company is working to solidify that edge by testing a breaking news feature that will deliver the hottest and most relevant stories straight to their users’ feed. As Facebook flounders on what kind of news or content to
Twitter Tests Feature that Puts Breaking News at the Top of User Timelines Read More »
Twitter continues its fight against spam and “tweetdecking” on its platform. On Friday, the social media website suspended a slew of accounts known for stealing and retweeting viral tweets without crediting their original creators. Twitter has suspended a number of accounts responsible for ‘tweetdecking’ https://t.co/S5hzmEllOm pic.twitter.com/2xoGBVaxej — The Verge (@verge) March 11, 2018 Included in
Twitter Cracks Down on Tweetdeckers With Mass Account Suspensions Read More »
WeChat, China’s favorite social media app, has hit one billion monthly active users. The platform managed to reach the milestone largely due to the popularity of its games and shopping services, particularly during the Lunar New Year in February. Pony Ma Huateng of Tencent, the app’s parent company head honcho, disclosed the impressive figure at
WeChat Reaches a New Milestone — 1 Billion Monthly Active Users Read More »
BlackBerry Ltd. filed a lawsuit against Facebook on Tuesday, claiming that the social media giant and its wholly owned apps, Instagram and WhatsApp, infringed on the former smartphone maker’s messaging patents. “Defendants created mobile messaging applications that co-opt BlackBerry’s innovations, using a number of the innovative security, user interface, and functionality enhancing features that made
BlackBerry is Now Suing Facebook for Copying Its Messaging Technology Read More »
There is a new social media app in town that’s been making waves recently. If you happen to use Twitter and Facebook, you may have noticed a lot of recent buzz over an app called Vero. Vero, which is the Latin word for “Truth,” is a photo-sharing social media app created by the Lebanese billionaire, Ayman Hariri.
Social Media App Vero is So Popular it Might Kill Facebook and Instagram Read More »
Facebook is finally taking steps to address advertisers’ concerns regarding ad performance. In the interest of transparency, the social media giant is set to clean up its ad metrics and clarify how campaigns are measured. Advertisers have been raising questions about Facebook’s metrics, prompting the company to admit to errors in how ad performance is
Facebook Takes Steps to Clarify Ad Metrics in Light of Complaints from Advertisers Read More »
They say humans are creatures of habit which explains why most people are a bit resistant to change. And Snapchat’s recent redesign proved to be a bit too much for its users to endure. A reported 1.2 million Snapchat users have now joined hands in a petition for the app to revert back to its old
Snap Inc. Responds to Critics of Its App’s Redesign Read More »
