SocialMediaNews

Snapchat Gets the Upper Hand Over Facebook

Facebook, the long-reigning king of social media, could be facing some serious challenges to its dominance up ahead. Apparently, the popular platform is no longer as popular these days; it is actually losing users to its rival Snapchat. Aside from increasing its user base, Snapchat surprised Wall Street estimates by churning out better than expected […]

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Google Tests ‘Smart Reply,’ Sends Contextual Replies to All Your Favorite Chat Apps

Replying to common messages received via your Android device will soon be a lot easier. Google is developing an app that will give you a selection of preformatted responses allowing you to reply with just one click of a button. The new project is aptly named “Reply,” which can be viewed as the mobile version

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After 12 Years of Losses, Twitter Finally Turns a Profit

Even seasoned Wall Street analysts were a bit surprised by Twitter’s latest financial report for the fourth quarter of 2017. No, the surprise was not really in the amount of profit it made for that quarter but on the fact that the company made a profit at all—a first in its 12-year existence. In an

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Facebook is Now Testing a Reddit-Like ‘Downvote’ Feature

Facebook has plans to broaden your options on how to react to posts on its platform. Adding to its popular “Like” button, it is now experimenting with another button that allows you to express your displeasure of a post. Facebook is finally giving in to users’ long-running request for a way to show their disapproval

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Snapchat’s Q4 Shows Better Than Expected Revenue and User Growth

In a surprising, but welcome, development, Snapchat finally pulled out of its slump to post a boost in revenue and new user growth. The increase beat investor expectations and invigorated the company, with stocks going up by as much as 25 percent. Snap’s mother company, Snap Inc., reported on Tuesday a revenue of $285.7 million

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Former Facebook and Google Employees Form Coalition Against Tech Addiction

If there’s one group of people who best know the negative effects of social media and tech addition, it would be the people who have worked to help big tech companies steer the attention of the public. Or to be more accurate, these are people who previously worked with Facebook and Google who have now

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Snapchat is Now Selling Merch with Launch of New Snap Store

Is Snapchat trying its hand at eCommerce? That just might be in the works with its launch of a new feature that would essentially enable the company to sell merchandise through the messaging app. Snapchat Inc. just opened up the Snap Store today, a new feature that lets users buy merchandise. Currently, it appears that

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Facebook Sees Growth in Ad Sales Despite Drop in Usage

Facebook saw a decline in usage for the first time in its history, undoubtedly brought about by certain changes made to its News Feed. Despite that, the social media company’s digital ads remained profitable, stemming any concerns investors might have. Facebook recently released its earnings report for the last quarter of 2017. The report underlined

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Whatsapp Reaches 1.5 Billion Active Users, Sees Massive Growth Since Facebook Acquisition

Many were shocked when Facebook bought WhatsApp in 2014. For a seemingly hefty price of $19 billion, many observed that for the same amount, Facebook could have bought a slew of other more established companies. However, it now appears that Mark Zuckerberg’s judgment on WhatsApp’s future potential was right all along. In the recent Facebook

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13 Ways to Grow Your Brand With Pinterest

Pinterest is not quite a social media behemoth like Facebook and Twitter, but with 200 million users a month, it can certainly hold its own. The platform’s user base also covers a wide demographic, making it an ideal place for businesses of all kinds to find new customers. As a matter of fact, 50 percent

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