technical seo

SEO Power BI Data Cleaning Checklist for URLs

Getting into data visualization for finding new opportunities and accelerating analysis? Me too! But there’s a few best practices I’ve learned along the way when connecting datasets by URLs. When might you want to connect by URL?  Here’s a few outputs I find I’m generally connecting on the URL level where I need to really

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How to optimize WordPress after running a page speed test • Yoast

If you’re serious about your WordPress website, you have run a page speed test at some point. There are many variations of these tests out there. Some more convenient and true to your target audience than others. But they all will give you a pretty decent idea of where you can still improve your site. 

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the ultimate guide to canonical URLs • Yoast

A canonical URL lets you tell search engines that certain similar URLs are actually the same. Sometimes you have products or content that can be found on multiple URLs – or even multiple websites, but by using canonical URLs (HTML link tags with the attribute rel=canonical), you can have these on your site without harming

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A successful link building strategy in 6 steps • Yoast

Links are important for SEO. And link building should therefore definitely be part of your holistic SEO strategy. But more importantly, link building should be part of your growth strategy. Links should help generate traffic to your site directly. In this post, I’ll describe 6 important steps for a successful link building strategy, the holistic SEO

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