Think about brand identity and brand image for a minute. When you define what you brand is all about, through your marketing efforts and product design, you’re also defining who you want your target customer to me. It dictates how you approach the market and what segment of the market you want to capture. Swedish […]
What the Surface Studio Teaches About Brand Identity Read More »
July is when I’m finally ready for some serious bike trips. I’ve caught up on work, lost a few pounds, and gotten into the habit of biking even on hot summer days by now. This year was a little different, though. In May, I started using the LifeSpan Fitness Unity Bike Desk. This model costs
How This Bike Desk Helped Me Get In Shape For Real Biking Read More »
There’s a new health concern in town, and its name is blue light. It flickers in your fluorescent and LED lights in your home, it is emitted from your digital television screen, you’re exposing your eyes to it every time you check Facebook on your phone, and it’s bombarding your eyes all day at work
We Are Addicted to Screens. Here’s How It’s Reeking Havoc On Our Health Read More »
It’s no secret that the Apple iPhone is an expensive mobile device. The entry-level iPhone 7 is priced at $649 while the more feature-packed 256GB iPhone 7 Plus is at a whopping $969, a cost that is way higher than most other smartphones currently on the market. With the iPhone 8’s release looming around the
iPhone 8 Predicted to Cost Jaw-Dropping $1200 Read More »
Google announced Monday a new initiative geared towards improving the relationship between humans and artificial intelligence (AI). The project, called People + AI Research (PAIR), will see Google researchers analyze the way humans interact with AI and the pieces of software it powers. The team, to be led by Google Brain researchers and data visualization
Google Unveils PAIR Initiative to Improve Relationship Between Humans and AI Read More »
Microsoft launched an exciting demo at Build 2017 in May. It showcased, among other things, a convenient and useful Timeline feature in its Windows 10 Fall Creators Update. This feature was supposed to work in conjunction with the Pick Up Where You Left Off feature, allowing users to move across different platforms by syncing their
Microsoft Exec Confirms Delay of Windows 10 Timeline Feature Read More »
The battle between Waymo’s Alphabet and Uber is far from over, despite the former dropping three out of their four patent claims. In their defense, Waymo is saying that they are dropping the claims because it has been agreed upon that Uber will be abandoning the use of LiDAR, the autonomous driving technology in question.
Waymo Streamlines Case Against Uber by Dropping 3 Patent Claims Read More »
Businesses are quickly changing the way they operate by automating menial tasks with the help of Artificial Intelligence or AI. More companies are now using chatbots to help users accomplish tasks that would, in the past, require the assistance of a customer service representative. Despite the rapid progress, however, experts say that there is still
Can AI Replace Your Customer Service Representative? Read More »
Chatbots are becoming more sophisticated and are changing the way people communicate on the internet. Although relatively new, chatbots hold a lot of promise and are bound to change the way business owners conduct online marketing. Building the perfect chatbot for your business requires proper research and flawless execution for a seamless user experience. Learn
Tips for Building the Perfect Chatbot for Your Business Read More »
As Samsung stages its comeback with the launch of Galaxy Note 8, the reviews so far are good. It’s less than a year since the Korean tech giant learnt a painful lesson about finding the right pace for growth with the literal explosion of its Galaxy Note 7 phone. Samsung had been growing at a
What Samsung’s Galaxy Note Can Teach Entrepreneurs About Going Too Fast Read More »
