Thanksgiving

Thanksgiving: The Most Awesome Holiday Content Marketing Campaign You Need To See

Did you know that Thanksgiving as celebrated today resulted from one of the most awesome holiday content marketing campaigns ever? Despite what you learned in elementary school, the first harvest feast between the Pilgrims and the Wampanoag Native Americans in 1621 lacked turkey and pumpkin pie! Our Thanksgiving holiday traditions were actually created by a […]

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How to Use PPC Advertising to Get the Most Out of the Holidays

The holidays are truly the most important time of the year for retailers. Consider the data: according to the National Retail Federation, holiday sales will increase 3.6-4% by the end of 2017.  In most sectors, holiday sales account for up to 30% of a business’ revenues (almost $680.4 billion U.S. dollars), up from about 25% last

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