The Economist

10 Magazine Lessons That Will Make You A Better Content Marketer

Almost Timely News, Audience Mindset, Chocolate Cake Content, Content marketing, Douglas Burdett, Jay Baer, Magazines, Recurring Columns, Spin Sucks, The Economist, The Full Monty, The New Yorker, The Week /

Do you subscribe to print magazines? Unlike digital media, print magazines remain visible on your coffee table and other reading areas. Result:More readers since other people pick them up and scan them. My husband loves his weekly print magazine subscriptions to The Economist, The New Yorker and The Week. As a result he reads every […]

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How To Create Must-Read Recurring Content Columns

Ann Shayne, Blogging, ClickZ, Content marketing, Copyblogger, Gini Dietrich, Jay Baer, Joe Pulizzi, Kay Gardiner, Mason Dixon Knitting, Mike Stelzner, Rand Fishkin, Robert Rose, SEO BLOG, Social Media Examiner, The Economist / / 1 Comment

5 Column Types Every Content Marketer And Blogger Needs Is recurring content part of your editorial content mix? Grounded in journalism, a recurring content column is a consistent serving of content published on a regular schedule.  It’s cyclical content your readers actively seek. Think Page Six, the New York Post’s gossip page. Go high-brow with

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