Do You Have What it Takes to Be a Social Media Manager? It’s easy to think that since you spend all your time on Facebook, chatting with your friends, or Instagramming your dinner, you’d be perfect as a Social Media Manager. This is a common misconception, but the truth is, being effective in this role […]
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How To Increase Your Sales With Social Media Marketing Social media is disrupting the world of marketing. There are over 3.8 billion Internet users all over the world and that number is still increasing at a rapid pace. Of those Internet users, over 2.4 billion of them are active on social media. Furthermore, social media
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4 Social Media Marketing Influencers You Should Know In the last few years, digital marketing has shifted away from optimizing for robots and algorithms to creating a connection with actual human beings. Having a unique and engaging voice is a clear competitive advantage when you’re trying to get your brand to stand out from the
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Implementing Your Social Media Strategy for 2018: What You Should Know 2018 is already rolling and if you haven’t done so already, now’s the ideal time to finally implement that social media strategy for your business. I know it can be daunting, but you really will benefit from having one in the long-term. Of course,
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Top 5 Tips For Managing Your Social Media Profiles While On Vacation Going on holiday is supposed to be fun, yet many of us worry about how we will manage our beloved social media profiles whilst on holiday. There’s no need to fear, though. There are countless ways you can make managing your social media
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The 7 Best Social Media Channels for Business Marketing Social media platforms are increasingly being used by businesses for the acquisition of new clientele. With so much variety currently on the market, it can prove challenging to select the right social media channels for your business needs. Social media is more than a fad; it
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Is Your Video Storytelling Strategy Derailing Your Brand? A recent poll found that 51.9% of marketers rank video as the number one medium to obtain a high ROI. Video marketing has taken off in recent years and storytelling is one of the best ways to convey your message. Some of the world’s biggest brands are
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6 Ways To Use Instagram To Boost your Brand Presence Instagram, launched in 2010 as a fancy app for youngsters to flaunt their photos, now has over 500 million users and has attracted the attention of more than 200,000 businesses across the world. In fact, according to Inconosquare, more than 70% of users admitted searching
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An Inside Look at how Millennial Shopping Habits are Changing Retail [Infographic] Millennials are changing up the retail game, and here’s a big hint: it has a lot to do with smartphones and social media. More than half of Millennials use their phone to get assistance while they are inside a brick and mortar store,
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How to Make Your Content Marketing Better [Infographic] Content marketing is a great way to get your target audience’s eyeballs on your subject matter. The challenge is to make your content compelling enough to cut through. Our friend, Brian Carter, CEO of The Carter Group, has the content alchemy all worked out for you in
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