6 Inexpensive Yet Unique Ways to Promote Your Business The business landscape is saturated with advertisements. People have learned to block these things online and tune them out in real life. If you want to draw attention to your business, you’ll have to be creative—and people notice creativity. However, you do not have to stage […]
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How to Get Your Instagram Stories Featured on the Explore Tab Instagram’s purchase by Facebook has made the platform even stronger. Right now, Instagram has more than one billion active users monthly, which makes it one of the biggest social media networks in the world. When Instagram moved to longer form content, through the Instagram
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Integration Nation: 5 Tips for Integrating Social Media and Email Marketing Email marketing is dead and social media marketing is taking over. Right? Well, not exactly. While social media marketing is the future, email marketing still drives lots of successes. Email has a more powerful ROI than you might think. Jeff Bullas explains that for
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Make Your Hashtags Work Harder with a Hashtag Analytics Tool Hashtags were originally used as a grouping mechanism on Twitter. Users added hashtags in hopes of connecting their tweets to others on the same subject. That made it easy to search for a hashtag, instantly viewing a list of posts on the desired topic. Hashtags
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Six Social Media Tips for Small Businesses Ready to Grow If you haven’t fully embraced social media for your small business, it’s time to rethink your marketing strategy. As of April 2019, there were approximately 3.5 billion active social media users worldwide. That means that about 45% of the world’s population maintains at least one
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YouTube Marketing Tips And Strategies For Musicians The Internet has made it easier than ever for musicians to spread the word about their music. With so much competition, however, it can be hard to stand out from the crowd. The tips below, which are provided by Joan Selby, are designed to help musicians tweak their
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Instagram: How to Build a Following That Will Care About Your Startup’s Content With over 1 billion monthly active users, it’s no surprise that many startups wish to use Instagram to increase their online presence and generate excitement for their growing business. The fact that Instagram accounts generally have a much higher engagement rate than
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Maximize Results by Combining Experiential and Influencer Marketing Having trouble growing your brand? Combining experiential and influencer marketing strategies might just be what your campaign is missing. Marketers have long segmented events and social, allotting each a distinct budget and entrusting the roles to different teams. But they are even more powerful when combined. According to a
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5 Easy Ways to Drive Sales Through Social Media You have been using social media to engage with your audience and grow your business. But now you want to start using it to generate more sales. That is a great idea! In fact, social media is known to be one of the best marketing channels
9 Epic Resources for Students of Brand Storytelling In truth, even though I only had 24 hours to prepare, I was delighted when one of the panelists at Social Shake-Up canceled. Suddenly I had the opportunity to share my disdain for what passes as brand storytelling and put some of my years of research on
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