Tools & Tips

5 Key Elements of Winning Email Marketing Strategy

5 Key Elements of Winning Email Marketing Strategy Marketing has never had more opportunities than it does today – television, radio, billboards, advertising on websites, social networks and so on. But even with all these channels, 80% of marketers agree that internet marketing campaigns remain one of the most effective strategies. With the introduction of

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Why Instagram Is the Key to Improving Customer Experience

Why Instagram Is the Key to Improving Customer Experience If you’re a business owner, you understand the importance of providing high-quality customer service through many different channels. You might already handle customer inquiries and complaints through social media platforms like Facebook and Twitter. However, Instagram is fast becoming an essential component of customer experience, and

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Five Tips On How You Can Use Social Media To Boost Website Traffic

Five Tips On How You Can Use Social Media To Boost Website Traffic In the world we live in today, social media is perhaps the best way businesses can interact, and build relationships with their target audience. The direct interaction it offers allows companies to develop their personalities and present them to their customers. It’s

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How I Increased My Instagram Following 50,000% Using This Tool

How I Increased My Instagram Following 50,000% Using This Tool Are you struggling to grow your Instagram audience? If you’re a brand owner or marketer, you have probably found yourself in this position before, attempting to navigate a more complicated social media landscape than you expected. Countless people are trying to “make it” on Instagram,

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How to Segment your Facebook Audience for Better Engagement

How to Segment your Facebook Audience for Better Engagement Did you know that focusing on engaging your Facebook followers could boost your brand image? While most digital marketers concentrate on increasing the number of followers on social media platforms, a smaller number focus on the engagement aspect of the marketing strategies they employ. Many people

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