tools

Four cool keyword research tools you can use for free now

Keyword research is one of the most important digital marketing tasks. Furthermore, it lies at the foundation of any business strategy or campaign you are planning. Keyword research provides useful insight into organic ranking opportunities, persona building, competitive research, product development — you name it! Another reason why I love keyword research is that it’s

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6 Useful Tools For Social Media Marketing For Ecommerce (With a Bonus Tool)

Social media is a terrific channel for marketing your Ecommerce brand. If you engage actively with your audience and quickly resolve their apprehensions, then you can convert them into true fans (as Kevin Kelly likes to call them). However, it’s time-consuming to keep up with multiple social platforms. To keep up with the tedious and

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How to Boost Your Social Media Marketing Efforts with Content Marketing Tools

Social media marketing has historically been an island of its own: We seldom see it integrated into other digital marketing channels, like SEO or content. This is unfortunate because your social media strategy can benefit a lot from data and insights that your other teams and tools can contribute. After all, there’s one single goal

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