tools

What people search for: Tools for trends

Keeping up to date with what people search for online can be invaluable to your business. Whether you’re looking to inform your latest paid search campaign or just need some fresh, trending content for your blog, these tools can help. However, with over 3.5 billion searches each day worldwide, it’s hard to know how to

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TechSEO Boost: Machine Learning for SEOs

This year’s TechSEO Boost, an event dedicated to technical SEO and hosted by Catalyst, took place on November 29 in Boston. Billed as the conference “for developers and advanced SEO specialists,” TechSEO Boost built on the success of the inaugural event in 2017 with a day of enlightening, challenging talks from the sharpest minds in

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Quickly Create Facebook and Instagram Stories

As a social media marketer, a big part of your job is to build awareness of your brand and drive conversions on various social channels. This could mean creating an engaging video for Facebook. Planning out and scheduling your tweets for the week. Writing a thought-provoking article for LinkedIn Pulse. The list goes on… You

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Using Google Data Studio for Auction Insights Reporting

Competitor Insights data is very valuable to a PPC advertiser, but it isn’t always the easiest to collect and manipulate. This blog will give you a quick way to access this data for easy takeaways. Current Methods for Analysis Google Ads Interface This is the most straightforward method – just pop into the interface, select

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