Twitter: Analytics

Twitter’s new tool gives video creators insights to boost engagement

Channel: Video, Social media marketing, Social Media Marketing: Advertising, twitter, Twitter: Analytics, Twitter: Marketing, video / Good To SEO

Twitter has launched a publisher insights tool called “Timing Is Everything” that uses historical data to highlight when users are most often watching and engaging with video on the platform. The tool offers an aggregate look at when Twitter users are generally watching videos on the platform. It does not offer publisher-specific insights on when […]

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Report: After purging locked accounts from follower lists, Twitter’s own account takes the biggest hit

Channel: Social Media Marketing, Social media marketing, twitter, Twitter: Accounts & Profiles, Twitter: Analytics, Twitter: Business Issues, Twitter: Marketing, Twitter: Statistics / Good To SEO

Last week, Twitter made a grand gesture to show its commitment to improving the health of its platform by removing locked accounts from follower lists. The purge began toward the end of last week, resulting in many Twitter users with significant follower numbers losing, on average, 2 to 3 percent of their followers. Socialbakers tracked

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Twitter is removing locked accounts from follower counts

Channel: Social Media Marketing, Social media marketing, twitter, Twitter: Accounts & Profiles, Twitter: Analytics, Twitter: Business Issues, Twitter: Marketing / Good To SEO

As part of Twitter’s ongoing mission to improve the health of the platform, the company says it is removing locked accounts from follower counts globally this week. Twitter’s current policy is to lock an account any time it detects unusual behavior — such as tweeting a large volume of unsolicited replies or mentions, sharing misleading

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Twitter’s new Ad Transparency Center shows all ads shown in past 7 days

Channel: Social Media Marketing, Social media marketing, Social Media Marketing: Advertising, twitter, Twitter: Advertising, Twitter: Analytics, Twitter: Business Issues, Twitter: Legal, Twitter: Marketing, Twitter: Search / Good To SEO

rvlsoft / Shutterstock.com In anticipation of the upcoming midterm elections, Twitter is rolling out phase two of its efforts to bring more transparency around political ad campaigns. Starting today, anyone around the globe will be able to search ads displayed on Twitter within the last seven days via the app’s new Ad Transparency Center. The

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Twitter now removing 214% more spammy accounts YoY as it ramps up efforts against bad actors

A-Post to MarTech Today, Channel: Social Media Marketing, Legal, Legal: Privacy, Social media marketing, twitter, Twitter: Accounts & Profiles, Twitter: Advertising, Twitter: Analytics, Twitter: Business Issues, Twitter: Legal, Twitter: Marketing, Twitter: Statistics, Twitter: Timeline / Good To SEO

Earlier this year, Twitter CEO Jack Dorsey, along with three other executives who head up the company’s product and security teams, hosted a 45-minute live Q&A with users. During the livestream, Dorsey said Twitter’s primary goal was improving the health of the platform. According to Twitter’s latest transparency numbers, the work they’ve put toward security

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