With an average of nearly 6,000 Tweets per second, what does your brand do to stand out among the crowd? Posting content in the moment is risky in the fast-paced and ever-changing Twitter environment. However, learning how to schedule Tweets can be a strategic way to save time and reach bigger audiences. Scheduling Tweets isn’t […]
How to Schedule Tweets & Increase Brand Engagement Read More »
Twitter has started linking to Accelerated Mobile Pages (AMPs) from its native Android and iOS apps, shifting more traffic away from standard mobile web pages and giving publishers another reason to pay attention to how their AMPs display and perform. Twitter hasn’t made any public announcements about the change since Google I/O in May, and it’s
How much do you know about your Twitter followers? If you don’t have any tracking or analytics setup, the answer is probably “not much.” In order to truly understand your audience, you need to track your Twitter followers. That means tracking who’s following and unfollowing you, what they’re Tweeting about, their demographics and everything in
Here’s Why Every Brand Should Track Twitter Followers Read More »
NOW UPDATED! This post was updated in July 2017 with new information about retargeting your prospects. Enjoy! Let’s talk about why you should be retargeting. But first off… What Is Retargeting? Have you ever visited a website and then later you start seeing banners for that website following you around all over the web? That’s remarketing — or
Why Retargeting Is Absolutely Essential for any Marketing Funnel Read More »
Twitter has introduced a new chatbot feature for companies to promote their brands, and they are hoping that these businesses and their customers stay on the platform for their real-time interactions. This new platform allows brands to customize the experience for each customer. Interaction between the brands and their customers are initiated using the “Direct
Twitter Rolls Out New Chatbot Feature for Businesses Read More »
The social marketing landscape shifts so quickly that a half-year review isn’t so much ridiculous as almost requisite, if only to keep track of what has changed already in 2017. When 2016 ended, Snapchat was a social darling, Facebook videos could be watched uninterrupted, and Instagram’s Stories product was smaller than Snapchat’s original. Then 2017
UPDATED! This post was expanded for 2017 to include more ways to acquire your first 100 customers. Enjoy! Acquiring your first customers is more art than science. You don’t have spreadsheets full of data to pull from, you don’t have existing segments, and you’re not even sure who specifically will buy your product. You’re just testing out
If your analytics show that your blog or social media channels are not reaching as many people as before, you are not alone. Businesses, large and small, are affected with this problem, and they are looking for ways to turn the problem around. Facebook alone has 1.28 billion daily users. And with the sheer amount
Ride the Video Content Marketing Wave to Boost Your Organic Reach Read More »
“How do you find content?” That’s one of the top three questions seasoned social media professional are normally asked. Along with finding the perfect time to post and which social media channels to post on, business owners, entrepreneurs, and those new to digital marketing are often faced with the challenge of finding interesting and engaging social media
Simple Solutions for Curating Social Media Content Read More »
Remember The Milk (RTM) // Trello // Asana // Any.do // Evernote. Since I’m really serious about following the main idea for this site – which is making normal people’s lives easier by providing structured and actually useful info – I’m starting with something that’s an important part of every internet person’s existence. The fact
