This is a list of the 25 best free SEO tools on the planet. In fact, these tools have helped my site get 200k+ visits per month. (Most of which came from SEO) The best part? All of these tools work GREAT in 2018. Let’s get started… 25 Best Free SEO Tools 1. Answer The […]
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search
Marketing Day: Smartphone shipments down, playable Facebook ads, Square expands & more Read More »
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search
Like any service-based industry, it’s easy to have an “hours-in, deliverables-out” mentality. We all have goals to hit with limited time, and marketing consultants often default to measuring through channel-specific clicks, traffic, and keywords. But here’s the problem—users don’t care about channels and keywords (and neither do CEOs, to be honest). These people care about
In this post I’m going to show you how to drive more traffic to your website. You’ll also see how I used these strategies to take my site from zero to 180k+ unique visitors per month. It gets better: All of these strategies are working GREAT right now (in 2018). With that, here are the
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The new AdWords (excuse me, Google Ads) Interface rolls out tomorrow, July 24, 2018. Say goodbye to the option of switching back to the UI you know and love. This is happening. Now, first and foremost: DON’T PANIC. To be fair, Google gave us a lot of time to get used to the new user
If I have to do something twice, I usually try to find a way to automate or streamline it. Why? Because if I spent five minutes every single day sorting or moving rows from one spreadsheet to another then that adds up to 30 hours a year. If you have a few different spreadsheets that
Stop Wasting Time And Automate Google Sheets With Three Scripts Read More »
As consultants, it’s our role to be a true partner to our clients to help them meet or exceed business goals. But what happens when your client is pushing for something you don’t agree is in the best interest of achieving those goals? Do you follow the mantra that “the client is always right?” Or
Talkin’ Impact: How to Manage Client Expectations When Things Aren’t Aligned Read More »
This past Sunday, the French national team won their second ever world cup in 20 years – the Twitterverse is still in awe. From the endless memes of Mona Lisa in the ‘deux etoiles’ jersey, to videos of President Emmanuel Macron attempting the ‘dab’, we saw all kinds of amazing reactions across social media. It
