If you’ve been around the online biz block for a while, chances are you’ve heard about how important it is to be consistent in your business. And whenever you hear about being consistent, you probably start to feel pretty crappy about yourself. How do I know? Because it happens to me every damn time. 3 […]
Inconsistent Diligence Is Still Diligence Read More »
In the crazy world of online shopping, sometimes I find myself in awe of all those independent merchants who can handle creating their own products and then sell them, all on their own. There’s this alternate universe when I imagine myself running my own shop online too, but I don’t necessarily have the ideas (or
How to Get Started Selling Online Part-Time Read More »
In 2011, Google launched Google+, thus replacing the short-lived Google Buzz and marking Google’s fourth dip into the social media industry. Tech Crunch declared, “It’s Social, It’s Bold, It’s Fun, And It Looks Good — Now For The Hard Part.” What was that hard part? In my everyday use as a social media user, I
Why You Shouldn’t Ignore Google+ In Your Marketing Efforts Read More »
In the early days of any online business, there are preparatory steps to be taken: setting up your shop, getting your inventory together, and of course, budgeting. Budgeting everything! Perhaps the least fun thing about starting a business is spending money before you make money. Putting money into your business means you can do things
How to Budget Selling Online Read More »
There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting, A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising. There’s time and resources to consider as well.
A Simple 3-Step Approach to Increasing Conversions and ROI Read More »
Let’s all get on the same page right away: everything about selling turns us off. How many times have you pretended to be on the phone so you didn’t have to hear a pitch about saving the environment from the guy standing on the street corner? It’s okay, you can admit it 🙂 When it
No One Cares What You Do (But They Care Why You Do It) Read More »
Imagine it’s 1997. You’re about to launch your handmade Dharma & Greg bobblehead shop online. You’ve got the bobbleheads made, the packaging ready, and a “Good luck!” fax from the full time job you put behind you. Going online, you discover to your horror you have no idea how to make a website. After all,
Which Ecommerce Platform Should I Sell On? Read More »
Like most consumers, I’m always on the lookout for the best deals on the Internet. I feel guilty buying socks unless I know for sure they’re the fairest price! Sellers on the Internet know that their customers prefer bargains, but it’s hard to always give it to them when they need to turn a profit.
How Do I Figure Out Wholesale Pricing? Read More »
If you’re like me, your strongest skill is writing; if you’re really like me, that’s where your creative talent ends. And when it comes to blog writing, sometimes the logistical stuff outside the content of a post itself can be overwhelming. Take me, again! I’ll write a post and then I’m at a total loss
Make Your Blog Look Like a Million Bucks… For Free! Read More »
Welcome to the first edition of our Expert Series! In this interview series, our goal is to bring you the most up to date tips, tricks and best practices according to the brightest people in the industry. Meet Our Expert Today we’re excited to chat about using video to boost sales with Terrance Kwok, Sales Development Manager at
How to Create Sales Videos That Convert with Vidyard Read More »
