The three questions in this video can set you up for success when it comes to creative ideas around your video strategy. Follow the exercise in this video to generate executable ideas with legitimate ROI potential. “Video Strategy”. Everyone’s talking about it. We all need one. Yet everyone seems a bit foggy on how to […]
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Video is still the most powerful tool for getting your message across, short of a face-to-face conversation. The strength of this medium is no secret, and companies who are serious about being heard turn to video. Whatever your business goals happen to be, investing in video ads can be a giant leap forward for a
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Every business should be using YouTube to engage their potential customers and create a sense of authority for their business. The problem is that most people don’t know where to start and don’t know how the YourTube algorithm works, so they serious make mistakes. Internet marketing expert Neil Patel along with YouTube branding expert Adam
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When most people hear the phrase “Google Ads,” their first thoughts immediately jump to the conventional search ads that will be displayed at the top of a user’s results pages. These are, without a doubt, an essential part of the Google ad platform. Display ads, however, are also an important part of Google Ads, even
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Video content is one of the most important types of content for any marketing strategy and audiences love seeing video in their social feed. If you don’t believe it, just keep reading and I bet you’ll end up converting to the video lover cult. 1. Only 38% of marketers share video content on LinkedIn right
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Can you imagine inviting friends over for a nice dinner at your house and not offering dessert? The dinner might taste great, but it would be more satisfying if you went the extra step to enhance your meal with a sweet treat. That may seem obvious to some people, yet I see so many companies
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Chart of the Day: The top 25 YouTube channels according to their number of channel subscribers With almost one-third of the entire internet using YouTube and the platform predicted to grow a further 6.6% in 2019 compared to this year, its no surprise that some accounts that opened at the height of the platform reaching
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As marketers, we’re very familiar with the messages stemming from interviews with celebrity CEOs such as Mark Zuckerberg, Tim Cook or Elon Musk. These visionaries captivate audiences with ideas for new products and an overall outlook on their respective industries. But what makes these interviews so interesting for customers? Well, they provide a way for
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Netflix’s PR strategy is shown perfectly in “A great day in Harlem” video marketing campaign On June 28th Netflix released the unannounced video marketing campaign entitled, “A great day in Hollywood”. It comes off the back of the noted and soaring success in giving a platform to black actors. Netflix has taken the step to
Netflix PR strategy is shown perfectly in its latest video marketing campaign Read More »
Currently, there are a total of 2.6 billion social network users around the globe. Businesses need to stay ahead of their competitors and gain consumers’ attention, which is why you need to build your presence on social media platforms to reach a wider audience. Source As of 2017, Facebook and Instagram have 2.2 billion and 800 million monthly
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