If you look at people with 10K, 500K or even 1M followers on their blog or YouTube channel, you think they must be special, right? No normal person could get to that level. I’m here to tell you that’s not true. Anyone can build a massive audience. I’ve done it myself many times. It’s not […]
The 30-Day Strategy to Build an Audience (Without Spending a Dime!) Read More »
Video landing pages are an effective part of marketing campaigns. After all, video is the most engaging media out there—and engagement is a key step on the buyer’s journey. But if you’re going to add video to your campaigns, you can’t just slap any video on any landing page and call it a day. Here
Chart of the Week: 87% of business video views take place on desktop but what types of videos are people engaging with? Video marketing is highly engaging and increasing in popularity, especially with the ability to share and view them via social media platforms. In fact, people are more likely to choose video over other
Video marketing benchmarks 2019 | Smart Insights Read More »
If you run an online business, you know how important each and every sale is. What’s even more important is how you market your products to your audience so that they’re enticed to make a purchase and remain loyal customers. A great way to do this is through video marketing. Google reports that nearly 50
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Whether you’re just starting to invest in video, or are looking to diversify your content, there are a few styles of video that actually add value to your brand. Not every style makes sense for every company, but many work well together, to guide your customers through the buying process. Case Study Videos It might
4 Styles of Corporate Video that Actually Add Value Read More »
whoalice-moore / Pixabay If you’re opting for creating your own marketing videos or using a global video product service or platform, then you’re going to want to make sure you have all the elements you need to create a killer video. One such important element of marketing videos is your background music. It sets the
14 Places to Find Royalty-Free Background Music for Marketing Videos Read More »
It’s not news that video is at the forefront of marketing these days. From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a nice-to-have to a must-have if you want to effectively engage with your audience and build a loyal following who will be more apt to
Your 2019 Guide on How to Use Video in Email Marketing Read More »
Apathy is a lack of interest, enthusiasm, or concern. It is synonymous with indifference. For B2B sales, apathy is a deal-killer. For B2B marketing, apathy is a non-starter. Apathy may just be one of the greatest threats facing any B2B organization. Consumers have an abundance of other things to read and watch, and a plethora
5 Marketing Videos That Defeat Buyer Apathy (and Why They’re So Effective) Read More »
To the untrained eye, video editing seems pretty easy. On most occasions, it’s the job of an editor for viewers not to notice that any editing has taken place. As we’ve all become accustomed to modern filmmaking tricks, whether we realize it or not, our brains barely even think twice about cuts and transitions. Unless,
Time-Consuming Aspects of Video Editing and How to Avoid Them Read More »
How To Use Video During a Product Launch One easy way to turbo-charge the results of any new product launch is by integrating the use of video. That’s especially true on social media, where the inclusion of video in any post will result in more views and higher engagement than just about any other type
