Videos are the second most lucrative form of content, leaving behind blogs, webinars, infographics and case studies. This year, to dominate your competition, use videos to increase conversions, attract a new audience, create brand recall, explain a product service and for customer support Videos have taken the marketing world by storm. By 2021, video traffic […]
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Here’s What You Need To Know To Get Your YouTube Channel Up And Running Now that video has taken over the Internet, it’s perhaps not surprising that brands and small business owners are constantly looking for new ways to use YouTube as part of their overall digital marketing campaign. In order to get your YouTube
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Video marketing can change the game. We’ve all been told this. We all know it. Film can change people’s minds, it can get them to act when they were previously idle, it can make you the topic of conversation among people who had previously never heard of you. In short it can put a brand
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To say that video has become one of go-to marketing tools over the last couple of years feels like an understatement. Video content has seen astonishing growth, with Cisco predicting that by 2021 80% of all Internet traffic will be video. Consumers are eager to watch more videos and brands are responding accordingly. From Facebook’s
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Video! It’s everywhere and rapidly growing as one-third of all time online is spent watching video, and it is predicted that 80 percent of all internet traffic will come from video in 2019. In fact, if you aren’t executing a video marketing strategy by now, you’ve fallen behind. The strategy isn’t necessarily new, and with
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The financial services industry is just one that has embraced the possibilities and potential of video marketing Video marketing has been a boon for numerous businesses in a slew of sectors, helping brands increase awareness, boost engagement and create greater avenues for ROI. The financial services industry is just one that has embraced the possibilities
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Amazon, Bing and Google Ads (formerly AdWords) all implemented notable changes to their offerings in 2018. This is the nature of the beast. With each new year comes a variety of industry alterations that force advertisers to reassess their strategies and adapt to the newly formed landscape. As much as marketers often wish that PPC
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Crafting a Formula for Success. So you’ve got an idea for a business. In your mind it’s the most brilliant idea that’s ever been conjured up. But how do you make this idea a reality? To jumpstart their business, many budding and established entrepreneurs are now looking to crowdfunding websites as means of funding their
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Video is continuing to grow in popularity and importance, which means it’s vital to stay on top of the latest advances and statistics in order to create a strong digital video marketing strategy Video is a highly effective form of content and its popularity has gone hand-in-hand with the rise of social media. Despite the
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Have you heard the great debate? To script your video or to not script your video. That is the question! While writing video scripts doesn’t have to be difficult, understanding if you need them can be. Have you ever asked yourself, should I script my marketing and sales videos? I know I have, many times.
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