The social media feed of today is replete with video content as opposed to text and images. More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years. – (Source) Social algorithms have evolved to prefer video content over other content formats. Social media users drool over […]
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Nowadays, it’s not enough to just build a website that gets ample traffic. You want visitors to bookmark your site, subscribe to your email list, buy your products, and keep coming back. In other words, you want a website that converts. But this is easier said than done. With so many companies competing for your
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The writing is on the wall and video is poised to take over cyberspace completely. According to statistics by Cisco, by 2021, all internet traffic will be video. Right now there’s no more prime real estate for video marketing than YouTube. This isn’t merely a clip-sharing social-media site, it’s the number two search engine in
Listicles have received some bad press over the past couple of years, being accused of lacking in substance and being overly subjective. Listicle 2.0, the video listicle, is just as bad in the eyes of many, serving only as a mobile version of an otherwise boring and baseless article. Unfortunately for these naysayers, video listicles
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Did you miss the previous part in this YouTube SEO series? No worries, you can catch up right here: 7 SEO Tools for Better YouTube Marketing Are you wondering who’s watching your YouTube videos? What about which videos are performing the best? Your YouTube analytics can show you all that and more! In today’s guide, you’ll learn which metrics
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Though it is only eight years old, Instagram has set many popularity records for social media. Within three months of its launch, it had reached the magic figure of 1 million downloads, becoming the fastest social media platform to reach that figure. In under two years, it had reached 25 million users and by June
Vlogging or video blogging is one of the fastest-growing content sharing strategies on the web. To give you an idea on how big vlogging is today, 44% of all internet users watch a vlog every month. Top YouTube vloggers have millions of subscribers. YouTube superstar Casey Neistat has 10.8 million subscribers. That’s 5 million more
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Video Trends to Kickstart Your Year 2018 was a year where we were asked to help businesses use video in more ways than ever before. One of the reasons why video is such a powerful and cost-effective medium is within its versatility. So when approaching your video marketing strategy, it’s always worth considering how many
Content marketing includes more than articles. Videos can help increase engagement and leads, which is why you need to make the most of them It used to be that content marketing meant just that – just content, with perhaps static images. Then along came infographics and animated gifs, which enlivened our visual experiences. Well, those
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Video is thought to be one of the best forms of content when it comes to generating engagement and leads Over the last few years, video has been all the rage in social media marketing. In fact, video is pretty much taking over the Internet as a whole. It is expected that as early as
