video

YouTube opens Channel Memberships to more creators & rolls out new revenue opportunities

Channel: Video, Google, Google: Accounts & Profiles, Google: Marketing, Google: YouTube, video /

YouTube is dusting off its revenue drivers for creators and rolling out more options for channels with sizable subscriber numbers to monetize their content. During the company’s appearance at VidCon this week, YouTube announced three new ways for creators to earn more income on the platform, from opening up subscriber memberships to more channels to […]

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How to Take Your Travel Content on a Better Trip

Content Creation, Content Marketing Examples, Content Marketing World, Social Media, video /

Editor’s note: In case you missed this post last year, we’re bringing it back and adding some fresh content too. I’ve heard there are people who believe that “getting there is half the fun.” But to me, everything that happens between my decision to leave my house and my lying on a beach chair with

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Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads

A-Post to Search Engine Land, Channel: Video, Google, Google: AdWords, Google: Analytics, Google: YouTube, video /

Google is introducing new tools in AdWords for YouTube advertisers to measure and test creative aspects of their video ads. Announced at this week’s Cannes Lions Festival, the newly launched YouTube creative suite involves four new tool sets: Video Experiments, Video Creative Analytics, YouTube Director Mix and Video Ad Sequencing. Video Experiments is a “head-to-head

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How To Use Video In Your Email Marketing Campaigns

Email Marketing, email marketing tips, embed video, gifs, News, video, Video in Email /

The world of email marketing is changing every day, and as more and more brands recognize the value of email marketing – the more difficult it is to stand out in your customers’ inboxes. One way brands can differentiate themselves in email is through video. In fact, including video in your email marketing campaigns and

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If You Aren’t Using Website Videos, You’re Missing These 3 Benefits

Building Your Audience, Content Creation, Content Marketing Tools and Technology, video, Visual Content and Design /

Video options abound, particularly given its growing influence on content marketing success. If you’re thinking video is best done on social media channels, you may not reap the biggest benefits. You need to create videos for your website. To make that pitch to your brand’s executives, read on and grab some stats to support your

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NYIAX partners for the first outside instance of its patent-pending asset exchange

A-From MTT, Blockchain, Channel: Video, video /

Last year, a startup called NYIAX announced it was adapting the technology of the Nasdaq stock exchange to create a blockchain-based exchange for the buying and selling of ad contracts. In December, NYIAX filed a patent with Nasdaq for trading any physical or digital asset on an exchange. In other words, NYIAX founder Carolina Abenante

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