Conversational content and video: a hidden goldmine Engagement is at the core of brand success. Without it, customers won’t grow to love, trust, and rely on your products and services. Video provides one more tool in fostering those relationships in a market that is increasingly competitive. A study by comScore, a website that measures online […]
UPDATED! One of our most popular in 2016, this post on SEO techniques has been updated to get you ready for a successful 2017! In today’s rapidly shifting world, SEO techniques can change on a dime—and the worst part is that you might not even know it. Hacks that could have won you a front-page
Facebook continues to step up its fight with YouTube for the hearts and minds and, most importantly, content of YouTube’s creators. On Friday, Facebook announced that later this year they will roll out a mobile app for video creators to produce and publish live and on-demand videos to the social network; keep up with fans across
Facebook to launch app for video creators later this year Read More »
It’s been well-established that running a business blog on your corporate website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. The Content Marketing Institute reports that producing enough quality content is the biggest challenge for B2B
YouTube has a lot of viewers, and now the Google-owned video service is giving those viewers new views, including a way to responsively reformat videos on mobile and support for 180-degree videos. Every month, 1.5 billion people log in to YouTube to watch videos, YouTube CEO Susan Wojcicki said on Thursday at VidCon (also known as
YouTube tops 1.5 billion logged-in viewers every month Read More »
First, I have a confession. When I was a student at the University of Washington (way back in the day), I interned at KOMO 4 TV’s morning news show, which required me to get up around 3:45 a.m. The trouble was that I was also an editor for the student paper, which kept me there
Nervous on Camera? Consider Using a Teleprompter for Your Next B2B Video Read More »
This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. These stats were reported early last year so imagine how much larger the numbers are today as Facebook continued to grow
We all know the saying that “a picture is worth a thousand words.” However, video content is what businesses need to focus on. While an image in the past used to have quite the impact on target audiences (remember Facebook’s old news feed?), nowadays marketers are well aware of the fact that a minute of
TED talks are a great way to develop yourself and relax at the same time. All you have to do is sit back, relax and watch a video that will teach you something awesome. I’ve watched nearly every TED talk over the years, so I wanted to share what I consider to be the very
22 Of The Best TED Talks For Digital Marketers & Bloggers Read More »
