viral marketing

The A-to-Z of Viral Marketing (+ Infographic)

ads, Advertising, Business Strategy, Digital Marketing, Infographic, newsjack, Trend, UGC, user-generated content, Video Marketing, viral marketing, word of mouth, YouTube /

We’ve all seen one of those ads that just hits the ground running and before you know it, it’s “gone viral”. It almost doesn’t even matter what the subject is; all sorts of people outside the brand’s demographic will watch it, like it and share it – because a great ad is a great ad. […]

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Bad Marketing Habits to Kick in 2019

bad habits, Bot followers, competition, contests, Digital Marketing, habits, Influencer marketing, Marketing, metrics, New Year's resolutions, SEO, viral marketing /

As the new year approaches, many of us are considering which bad habits we’d like to leave in 2018. But what is a bad habit really? If you asked your mother, she might say swearing or eating with your mouth full. But a top sportsperson or a virtuoso musician would say a bad habit is

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