Whatever the goal of your website is, whether to sell products, let customers make appointments to see you, generate new leads, or simply to raise awareness of your brand, there are some core principles that every website build should follow. While there are a number of technically sound best practices every business owner should keep […]
The 2 Core Web Design Principles That Keep Projects On Track Read More »
We thrive on growth. It’s even one of our core values. Just like any growing company, we’re presented with opportunities and reasons to reflect on who we are, as we evolve and refine our brand. It’s not uncommon for companies to struggle executing their own services for themselves. We’ve never had a problem with drinking
100% increase in Traffic / 42% increase in Leads in 6 months Read More »
You found the question counterintuitive…right, especially when the online gurus are heavily favoring content-first approach as their go-to strategy for website development process. The most touted payoff of content-first approach is that it fast tracks the website development process. But then, for a moment, forget the recommendations of the online gurus and think for […]
Content-First: the Enemy of Design-first? Read More »
More and more eCommerce providers rely on a personalised user experience for their customers. The best example of a wide and far reaching user experience is the fashion industry. There are now 52 seasons a year instead of four which can make it difficult for retailers to know what the next step is to take
Knowing Your Customers Through User Personas Read More »
The 1990s have faded into memory, and clunky web design has faded with them — mostly. Still, some people continue to stick to pure HTML/CSS websites, and refuse to get on board with platforms that generate more dynamic content. Most people today assume that building an HTML website is an archaic practice, but it retains
How Pure HTML/CSS Websites Still Have SEO Advantages Read More »
Before you think that it’s cheaper to use WordPress.com, you may want to keep reading as the WordPress.com platform may not be the best for a business, but only ideal for a blogger. Average businesses will cost between $3,000 and $15,000. If you work with a good agency it will cost between $8,000 and $40,000.
Cost Of A Custom WordPress Website Read More »
No business builds a website just to build a website. It’s expensive so it better provide a lot of value. That’s why I say an effective website requires only 10% web design but 90% marketing. That’s because web design in itself is pretty useless. An amazing looking or functioning website isn’t enough. Those are the
An Effective Website Requires 90% Marketing and 10% Web Design Read More »
Image Credit: Thomas Digital We’ve already established numerous times that web design is extremely important as a first impression for your customer base – from the choice of colour to the layout – but how does it affect content marketing? Well, it can affect many different aspects of your online business presence, and so you
How Web Design Impacts Content Marketing Read More »
While we all know backlinks are the number one ranking signal, we cover another aspect of SEO and user experience, and that is your website’s loading speed. 1. Caching Plugins For WordPress If your website is powered by WordPress, then this section of the article will be the most beneficial to you. To speed up
10 Ways To Speed Up Your Website Read More »
It’s now 2018, and we are officially living in a mobile-first world. In fact, Google has begun the switch to a mobile-first index — which means Google will rank your website based on your mobile content, relevance and UX. Your mobile navigation (menus and internal links) contribute to all three. Good mobile navigation makes it
7 Mobile-Friendly Navigation Best Practices Read More »
