But machine learning is only as good as the data it is operating on. Part of what makes a great use case for machine learning is having large amounts of very precise data. Without this precision however, model guidance gets murky, and often leads to erroneous (and costly) conclusions.
Are you using the right data? You can’t just take Google ranking data, which is effectively the output of a black box, feed it into some sort of machine learning, and automatically get positive results.
This white paper from Market Brew shows you how to drive better SEO results with AI and precision data. Visit Digital Marketing Depot to download “Implementing Artificial Intelligence to Attack SEO.”
About The Author
Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.