AUSTIN, Texas–(BUSINESS WIRE)–GroupBy
Inc., a leading provider of relevancy-focused eCommerce solutions,
today announced its retail customers saw significant increases in
eCommerce search during the 2018 holiday season. The company reports its
customers saw a total of 2.72 billion searches between Nov. 20 and Dec.
31, a 58% increase, compared to 1.72 billion searches in 2017 during the
same time frame. GroupBy customers also averaged 66.8 million searches a
day during the 2018 holiday season.
“This data demonstrates that more consumers are shopping online than
ever,” said Roland Gossage, GroupBy CEO. “With the volume of online
purchases continuing to increase, 2019 will be a critical year for
eCommerce retailers to ensure that their search and product data is
optimized to make the shopper’s buying experience convenient, relevant
and personalized, otherwise they will risk losing their consumers to
competitors.”
In October 2018, GroupBy estimated
its retail customers would capture a total of $420M during the five-day
period between Thanksgiving and Cyber Monday, emphasizing the rise of
eCommerce sales during traditionally brick and mortar shopping holidays.
GroupBy’s Personalization, Product Recommendations, Search As You Type
(SAYT) and Intelligent Navigation solutions ensure that eCommerce
retailers are equipped with the right tools to make products more
findable to shoppers and provide real-time insight into operational
performance. What’s more, enhanced product descriptions can lead to an
improved shopper experience and increased conversion rates.
About GroupBy Inc.
GroupBy Inc. transforms the way retailers interact with their consumers
online through data-driven commerce, media, and knowledge management
software solutions. The company supports the online retail efforts of
many of the world’s leading online retailers by driving more targeted
site traffic and increases in revenue through its platform
Searchandiser. GroupBy’s solutions provide industry-leading features for
data enrichment, search, navigation, merchandising, search engine
optimization (SEO) and search as you type (SAYT). Founded in 2014,
GroupBy is headquartered in Toronto, Canada and has offices around the
world. For more information, please visit www.groupbyinc.com.