You’ve spent countless amounts of time, money, and passion to build the perfect blog.
It’s well-designed, with beautiful images, and is just the thing your business needs to get noticed. However, with over 600 million other blogs out there, you’ve got some competition.
The good news is, there’s a lot you can do to give yourself the upper edge. If you want to learn how to grow a blog in a crowded market, read on for proven tips on how to boost your blog views.
1. Learn the Basics of SEO to Learn How to Grow a Blog
Understanding SEO, or Search Engine Optimization, is the most essential skill in growing blog traffic. SEO is a set of actions and best practices in blogging that will help your articles rank highly and reach page one of Google.
SEO includes steps such as building quality backlinks to your site, such as through guest posting, understanding meta descriptions and keywords, which signal to Google what your blog is about. Writing quality content regularly is also important, all of which lead to an increase in organic growth and traffic to your site.
2. Promote on Social Media
Help get your blog noticed by having dedicated social media pages for your new site. Facebook, Instagram, Pinterest, and Twitter are all important sites and you can share all your latest posts on each of these channels.
Social media users scrolling through their feed will see your latest eye-catching and engaging post and are likely to click through to read more. You can also add social sharing buttons to all your articles. This makes it quick and simple for readers to share your posts on their own social media accounts.
In addition to social media, another great way to get new followers is through content syndication. This allows you to get your latest blog post published on major sites throughout the country, attracting both new readers and quality backlinks to your site.
3. Start a Mailing List
A mailing list is the best way to build up a database of your readers. Regular mail outs should include your latest blog posts, any exciting news or upcoming events, and are a great way of getting followers to remain interested in your site.
Encourage readers to forward your email on to anyone they might know who would enjoy your blog, which will introduce your blog to new readers.
To build up your mailing list, consider offering a free giveaway to anyone who subscribes. In the case of a travel blog, this could be an ebook about travel in your city, a packing list, or a list of insider tips for visiting your region. Giveaways provide an incentive to your readers to sign up, as they are receiving a valuable resource from you in return.
Get Started
Once you have a basic understanding of how to grow a blog, you should start seeing your blog views rise. New readers will find your content, and previous readers will become regulars to your site.
Blogs are an amazing way to earn income, drive new customers to your business, or share news and updates with interested parties. Get started today to give your new blog the best chance of success.