NEW YORK, Jan. 25, 2019 /PRNewswire/ — The internet marketing firm, fishbat, is continuing to assist brands to promote their online presence by providing four tips on writing SEO-friendly blog posts.
It’s 2019, and as the use of SEO engine searches continue to grow, promoting SEO-friendly blog posts are more important than ever for customers to discover and view your content. Search engines allow customers to type in exactly what they are looking for and then deliver results based on the keywords found. If your company has not yet taken advantage of the benefits that SEO has to offer, or could just use some pointers, fishbat has four tips that will have your next blog post SEO-optimized and easily accessible for your customers, ranging from keywords and headlines to linking essential content and relevant content development.
Specific Keywords
Keywords are vital for search engines. There should be approximately 10-20 keywords associated with your brand and should highlight unique services and other key factors associated.
- What is the name of your business?
- Where is the business located? Does it have a physical presence, remote only, or both?
- What type of services or products does the business provide?
- Who is your target audience?
- Does the business have any specializations?
- Does your company have any outstanding recognitions?
- What is your business’ reputation?
- Are you affiliated with any organizations or sponsors?
The goal when choosing keywords is to know what the most common words will be when a customer searches related topics so that it will populate in the top search results.
Headline Your Content
Before publishing content, be sure to utilize headlines throughout the article. Headlines serve your SEO presence by highlighting keywords for readers and optimizers for SEO searches. Your content should be built to include keywords and answer the above questions.
Headlines also increase appeal to readers by grasping their attention. Readers often use headlines to search for desired information. Potential customers will be expecting this information to be precise and to-the-point. Customers may also be more inclined to share and refer your content if it is structured with headlines.
Link Essential Content
While building content for your brand, you want to make your website convenient for clients. Providing links in text or through images known as backlinks or hyperlinks will allow clients to easily access the source of your information. Linking to these sources also reinforces your brand’s integrity and trustworthiness.
If you have content published in another area on the internet, you can use these links to connect this information to your blog. Remember that links to your article should have some or all of the same keywords, thereby elevating your content to the top search results.
Make Your Content Relevant
Customers desire relevance of your brand’s content and how your business services or products are utilized in daily life. A sporting goods company would benefit from developing content around seasonal sports and how these sports benefit local communities. The sporting goods company has developed relevant content that embraces an audience utilizing their sports gear and community.
About fishbat
fishbat internet marketing company is a full-service digital marketing firm that takes a holistic business approach to their clients’ digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs – all custom calibrated for both B2B and B2C businesses.
Press Contact: Scott Darrohn, fishbat Media, 855-347-4228, [email protected]
SOURCE fishbat