Magnolia, a provider of open-source content management solutions, has released Magnolia 6, the latest version of its flagship product.
“Today, the battleground for digitally savvy enterprises is the quality of the customer experience. Enterprises that deliver a better customer experience are poised to win in today’s increasingly competitive marketplace,” said Rasmus Skjoldan, chief marketing officer at Magnolia CMS, in a statement. “This is the inspiration behind Magnolia 6. We’re giving our users a better experience by seamlessly integrating our system with each of the solutions within their martech stack, so that they can fully focus on delivering a higher-quality customer experience. This is what every marketer should expect from their content management system now and in the future.”
The latest release includes a re-designed user interface, intelligent contextual search, automated tagging, and faster content modeling functionalities. These features will empower users to combine explicit and implicit personalization.
“Systems like Magnolia 6, which do more than just share data across applications, are resonating best with today’s marketers. Users need more humble solutions that can surface analytics in just the right places in the experience editor, administer the correct dose of search engine optimization suggestions in the content authoring interface, and deliver notifications from other applications right into the software they’re actively working. This is where the industry is headed,” Skjoldan said.
