Amazon is a platform to distribute products, not a sales strategy. How this author used superfans to cut through the noise and create demand for his book series. By Kristin MacLaughlin June 17, 2020 Eric R. Asher is a former bookseller and cellist living in Saint Louis, Missouri. When he is not writing, you can […]
How this author turns subscribers into super fans with email marketing and Amazon Read More »
President Trump’s campaign promised huge crowds at his rally in Tulsa, Okla., on Saturday, but it failed to deliver. Hundreds of teenage TikTok users and K-pop fans say they’re at least partially responsible. Brad Parscale, the chairman of Mr. Trump’s re-election campaign, posted on Twitter on Monday that the campaign had fielded more than one
TikTok Teens and K-Pop Stans Say They Sank Trump Rally Read More »
with Tonya Riley Twitter just rolled out voice tweets, which allow users to add up to 140 seconds of audio. But hold your jokes about how this is just the new voicemail: Tech experts warn that the audio feature could be a new vector for harmful content that’s even harder to police than text. The
Google explains how to read, and take action on, the information found in the manual action report in Search Console. This was covered in the latest episode of Google’s Search Console Training video series on YouTube. SEOs and site owners can use the manual action report in Search Console to check if a site has
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The suit is the latest allegation that YouTube’s software, which can automatically remove videos suspected of violating the company’s policies, discriminates against certain groups, such as LGBT people. It comes during a national reckoning over racial discrimination in which companies such as Google have promised to push for change. YouTube uses its “absolute, and ‘unfettered’
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A YouTube spokeswoman, Andrea Faville, said that Mr. Saladino’s video had received fewer than 5 percent of its views this year, and that it was not being widely recommended by the company’s algorithms. Mr. Saladino recently reposted the video to Facebook, where it has gotten several million more views. In some ways, social media has
Social Media Giants Support Racial Justice. Their Products Undermine It. Read More »
Google has begun using Duplex, its AI chat agent that can arrange appointments over the phone, to contact businesses about the status of certain “in-demand” items like toilet paper, hand sanitizer, and cleaning solutions. As reflected in an update to a support webpage and confirmed to VentureBeat by a spokesperson via email, the company is
Many SEOs agree that showing expertise, authority, and trustworthiness in your site content is important to ranking well. But why is that, exactly? Is it because Google E-A-T is an actual ranking factor, or is it something else? In this episode of Whiteboard Friday, Cyrus Shepard explores whether it can be considered a true ranking factor,
Is Google E-A-T Actually a Ranking Factor? – Whiteboard Friday Read More »
Porter says that using algorithms to check whether workers are following Amazon’s workplace rules fits with a management catchphrase of Amazon’s CEO Jeff Bezos: “Good intentions don’t work, but mechanisms do.” Some Amazon workers say the company’s intentions and mechanisms are both failing to keep them safe. Those workers have talked with WIRED and other
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Officials from Facebook, Google and Twitter testified before the House Intelligence Committee on Thursday. Getty Images Officials from Facebook, Google and Twitter signaled to lawmakers Thursday that the companies are more prepared to deal with misinformation on their platforms during the 2020 US presidential election, even as bad actors change tactics to try to evade detection. Foreign interference has been
Facebook, Google, Twitter tell lawmakers they’re doing more to safeguard elections Read More »
