Search Results for: algorithms

Google's New Head of Search - Prabhakar Raghavan - Search Engine Journal

Google’s New Head of Search – Prabhakar Raghavan – Search Engine Journal

The new head of Google search, Prabhakar Raghavan, has been at the forefront of search related research. A focus of his research includes co-authoring research on link analysis as far back as 2000 as well as the Yahoo Research on trust and distrust in links. Prabhakar Raghavan has a PhD, has authored books and research […]

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How to create, manage and report on social media campaigns in Sprout

How to create, manage and report on social media campaigns in Sprout

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Campaigns are a chance to switch things up, reach your audience in a new way, create memorable content and make a real impact on top-line business goals. However, for all the value they can bring, campaigns come with innate

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How Data Science and Predictive Modeling Can Scale Your Influencer Efforts

June 5th, 2020 Conference SMW Staff In an industry where there are many points of friction for influencer marketers and algorithms, artificial intelligence, and machine learning solutions seem to penetrate every sector and business category, how can businesses establish strategies to scale ROI? How can they scale the identification of their creator partners? How can

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Co-Citation & Co-Occurrence: How Important Are They for SEO Today?

Co-Citation & Co-Occurrence: How Important Are They for SEO Today?

As we all work to understand Google’s algorithm and become proactive and not reactive in our marketing strategies, you have to be careful you’re not falling victim to just another buzzword (and in this industry, that can be hard to navigate). We did the research for you to understand what co-citation and co-occurrence mean, how

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How to Build a Successful Amazon Affiliate Site (Step by Step)

Do you want to make some extra dough promoting products on Amazon? Lots of people make money with Amazon affiliate sites. But for every success story, there are plenty who never quite get there. For example, this person on the /r/juststart subreddit claims to have hit $1K/month from Amazon within just six months: Whereas this person hit

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