Whether you’re looking for the lowest price on a new laptop or searching for the best dentist in your area, a significant proportion of our online activity is determined by search engine results. The big players in the search engine market, such as Google, have gained massive popularity among billions of users worldwide as a […]
Website Usability vs SEO: Which Is More Important? Read More »
Do you know how SEO works? While many site owners know that having a presence in search is important, most don’t know what it takes to increase search visibility. SEO has changed a lot over the years, but the basics and foundations of search have stayed relatively unchanged. It’s essential for all site owners to
Why Site Owners Should Know How SEO Works Read More »
When you can Google the word google and find that it’s now a verb meaning “to use the Google search engine to obtain information about someone or something”—you know Google’s become a household name. No doubt Google is the biggest search engine kid on the block. Even in just the last year, they’ve grown their
Why You Rank On Google But Not On Bing And Yahoo (And How to Fix It) Read More »
Email subscribers are valuable. They are difficult to obtain and worth a great deal to ecommerce businesses. Losing one because of a misstep in an otherwise well executed marketing plan would be a shame. In this article, I’ll address how to avoid four email practices that are sure to annoy your subscribers. Frequency Fail According
4 Ways to Irritate Ecommerce Email Subscribers Read More »
Social media marketing can be pretty. Damn. Tough. But you don’t need me being a “Negative Nancy” about it. You’re here reading this blog because you want to succeed. Social media marketing tricks and techniques are abundant. But if you don’t know what’s happening right now then you may be wasting your time. In this article,
4 Metrics You Must Measure for Social Media Success Read More »
Are there certain things you wish you could accomplish with your SEO in WordPress, but the functionality is just not there? Me, too. Last time I wrote about WordPress SEO enhancements, I talked about the popularity of WordPress as a platform for some of the world’s best-known websites. I also discussed the challenges that WordPress
5 More WordPress SEO Problems We Wish Were Solved Read More »
Amazon is a bridge between buyers and sellers worldwide. For business owners, Amazon can provide an excellent sales and awareness channel without incurring the high costs associated with branding or setting up an independent ecommerce site. One way businesses can compete on Amazon is to understand its shoppers. Instead of creating a need for their
My favorite strategies, tools for selling on Amazon Read More »
Did you know that there was a 33 million percent increase in the total number of websites since 1994? There are now more than 1.2 billion active websites online, providing you with more information than you could ever possibly need. However, the sheer number of these websites isn’t always a good thing. Navigating through the
What is Google’s Algorithm And How To Use It To Your Advantage? Read More »
How many times have you heard a colleague, client or marketing talking head say it: “Organic social is dead.” Sure, social media channels are crowded and it can be increasingly difficult to break through the static and get your customers’ attention, even if you’ve acclimated to the platforms’ ever-changing algorithms. As your brand’s reach shrinks,
Organic Social Isn’t Dead, It’s Just Called Engagement Read More »
Search engine optimization, or SEO, is a specialized form of content writing that can be extremely effective in boosting the amount of traffic that comes to your website via search engines, like Google and Bing. In simplest terms, an SEO writer creates content that is optimized for search engines. That means the content is written in a manner
10 Tips to Find a Good SEO Writer Read More »
