Search engine optimization is a necessary element of any effective digital marketing strategy. It’s also one of the most complex, with ever-changing Google algorithms and updates, along with behavioral shifts and platform updates. With all the different elements you need to keep track of, it can be difficult for anyone – even experts in the […]
“Content is king. You want to create rich, valuable content that users find useful and Google reads as relevant.” – Romayne Taylor, Exults’ SEO Search Specialist Fort Lauderdale, FL (PRWEB) September 23, 2017 In today’s competitive market, Search Engine Optimization (SEO) is a valuable and profitable digital marketing strategy to boost engagement and increase
Amazon has become such a colossal retail force that scores of companies have formed specifically to support Amazon vendors. And some of those firms are based in Indiana. The state is home to at least five companies that specialize in helping Amazon sellers run and grow their businesses. One serves as an Amazon retailer for
New research by Digital Examiner shows that 52% of users believe Google search is biased. In a survey measuring consumer confidence in Google, 1000 people were asked if they thought Google’s search results were biased in any way. The fact that 52% of users think Google search is biased might sound surprising, but when you
New Research Shows 52% of People Believe Google Search is Biased Read More »
I had an e-commerce company reach out to me earlier in the year for help. They wanted to have an audit completed after making some important changes to their site. As part of our initial communication, they prepared a bulleted list of changes that had been implemented so I would be aware of them before
I don’t think anyone would argue with the premise that data centers have increased significantly over the past decade. Data centers used to be orderly, as each application had its own dedicated hardware and software. This was highly inefficient, but most data centers could be managed with a handful of people. Then something changed. Businesses
Cisco Intersight brings cloud management to compute Read More »
Dive Brief: The number of most-frequently searched queries — meaning those that reached the 90th percentile or higher — rose by 30% last year during an average month of the holiday season, as compared to an average month outside of that period, according to a study by product content management platform Salsify that was emailed
By now businesses know social media isn’t just a broadcast platform. A successful strategy is built around reaching the right people at the best time with the most insightful content. In order to achieve this, you need to sharpen your social listening abilities in addition to your verbal communication skills. There’s often some confusion around
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. “The world is lost.” That’s what one driver shouted at another as I walked out of Starbucks this morning. You see, the second driver had parked diagonally across two spaces. Two disabled spaces, that is. The
In Just One Email, Amazon Offered a Masterclass in Annoying People Read More »
FirmBee / Pixabay The first SEO audit is the hardest, because chances are that you don’t have an effective framework in place for SEO quite yet–but at the same time, that makes the first audit the most important. Take advantage of your new small business’ blank slate internet presence to build a great SEO foundation
The Essential Small Business SEO Audit Checklist Read More »
