Reasons Why Your Small Business in Vancouver Needs to Invest in an Impressive Web Design

The State of Washington in the US is home to around 600K small businesses employing about 1.3 billion employees. Vancouver has the highest proportion of small businesses in Washington due to its favorable business climate with lenient corporate taxes and versatile talent pool. Vancouver’s economy is largely dominated by high-tech and service industry businesses. Hence

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Improve Your Click-Through Rate: 14 Powerful Tactics | AWeber

By Kelly Forst February 22, 2021 Get your readers to take action. Here’s how to make subscribers want to “click” every single time. People spend a lot of time worrying about their email open rates, but there’s another email metric that’s just as important — click-through rates. Click-through rates reveal how many subscribers clicked a

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Email Data Quality: The Rise of the CDP – Validity

In our new report “Email Data Quality: Compliant, Correct & Complete,” we viewed data quality practices through the lens of what type of data platform was being used. We asked marketers, “Where does your organisation currently store customer and email data?” They responded: Customer Relationship Management (CRM) system: 53% Email Service Provider (ESP) platform: 50%

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