Don’t Get Lost in Translation: How to Make Multilingual Marketing Easy

As the world moves towards greater globalization, marketing globally across multiple languages is more important than ever. English speakers accounted for only about 25% of internet users in 2017. In order to reach 80% of the world’s internet users, more than 10 languages are needed. But if you have ever tried to deploy multi-lingual, multi-cultural […]

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Transcript of How to Be Successful By Honing What Makes You Powerful and Authentic

Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is sponsored by Podcast Bookers. Podcasts are really hot, right? But you know what’s also really hot? Appearing as a guest on one of the many, many podcasts out there. Think about it. Much easier than writing a guest blog post. You

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5 Things We’ve Done to Increase Our Organic CTR by 300%

If you follow the latest SEO trends, you are probably aware that RankBrain, Google’s AI-driven algorithm, is set to become even more powerful in 2018. Whether organic click-through rate (CTR) affects Google rankings is no longer a question. There is no doubt today—its influence is stronger than ever. CTR along with the dwell time (how

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This Business-Minded Sedan Is an Ideal Match for Your Apple iPhone X

I noticed the small compartment right away. Located just below the radio, but hidden away enough that you can’t really see it from outside the car, the  Qi charging pad in the  2018 Toyota Camry is just about the right size for the  Apple iPhone X. And, it charges “hands-free” and “cable-free” meaning you can

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Google Tries to Fill Vacant IT Jobs Through Certification Program

Google has just rolled out an education course that aims to address the dearth of IT professionals in the United States. Google recently announced that it will be teaming up with Coursera to offer an IT support training program. The company is hoping that the new program will help fill in the IT shortage in

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Facebook kills off news: Publishers panic, try to remember how to do SEO

By now you’ve no doubt heard the news that’s been shaking up the internet since late last week. But in case you just came back online after a week-long internet blackout, here’s what’s happening: on Thursday 11th January, Facebook announced a major change to the way posts are ranked in News Feed. In order to

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Facebook Outlines What’s Coming for Messenger, and Messenger Business, in 2018

Of all of Facebook’s apps, Messenger has likely seen the most significant changes in recent times. Instagram has also seen its fair share of updates, and Facebook itself is always changing, but Messenger has added a wide range of new tools and features, including games, stories, updated group chats, bots – the list goes on.

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