SEO is a way to get more traffic to your website. By ranking high in Google, you attract more people to your site. Eventually, your goal probably is to sell your stuff, or to attract more regular visitors. A nice tactic to get more traffic to your site is optimizing your content for words people use. […]
What is search intent? • Yoast Read More »
The customer is always right. I’m sure you’ve heard this before as the golden rule of business. But what this rule doesn’t encompass is the customer experience. The saying should be: always put the customer first. You may have certain operations and practices in place to make things easy and cost-effective for your company, but
How to Boost Revenue by Optimizing the Customer Experience Read More »
January 15, 2018 It’s the most wonderful time of year – budgeting season! With a new year comes a fresh slate when it comes to spend, so where do you start in terms of prioritizing where the money should go? With a carefully calculated strategy, you could find exponential success in 2018. In this webinar,
PPC Budgets: Pass Go into 2018 and Collect Optimal ROI Read More »
Roughly a decade ago, a variety of companies were trying to simplify and make (self-service) display advertising accessible to small businesses (SMB): AdReady, AdMission and iPromote. Today, only iPromote is still carrying that torch; the others have been acquired or exited the SMB market. While they weren’t all the same and used different tools, it’s
There’s no hiding from the opioid crisis that became a national emergency in 2017. An estimated 20 million Americans, or one in every 12 adults, suffer from drug or alcohol addiction. These facts are important and difficult to dismiss. Addiction is a complicated disease with no simple cure. But nearly every recovery program agrees that
What Rehab & Addiction Facilities Need to Know About Recent Google Policy Changes [Data] Read More »
Social media plays an increasingly prominent role in just about everything that we do online, both personally and professionally. We use it to connect with old friends from high school, just as we use it to stay in touch with business contacts we meet at conferences and trade shows. We use it support one another
How Facebook Trusted Contacts Get You Back Into a Locked Account Read More »
A really interesting study came out from digital marketing firm Collective Bias. They wanted to look at the demographic of female social influencers and how they used different social platforms. Their primary platform of focus, however, was Snapchat, which has been growing in popularity over the last couple of years. What they found was that
Where Are the Female Influencers? Read More »
By observing mobile shopping apps, merchants can discover new shopping features that resonate with consumers. Here is a list of innovative mobile shopping apps. There are marketplaces, curated product collections, shopping communities, discount and coupon apps, augmented reality tools, and product information apps. LIKEtoKNOW.it LIKEtoKNOW.it Shop your screenshots with LIKEtoKNOW.it, a discovery app to instantly
13 Innovative Mobile Shopping Apps Read More »
*Full Disclosure: no one has really ever called me an expert. But I did manage to complete two full-time degree programs while working full time, worked 80-100 hour weeks for five years, and somehow have not completely lost my mind along the way (I think). Even now, believe it or not, we have a team
5 Time Management Tips From an Expert* Read More »
After analyzing consumer spending at more than 1.3 million merchant locations in the U.S over the holiday shopping season, FirstData (NYSE: FDC) has revealed it was the strongest in four years. Final 2017 Holiday Sales Figures First Data’s SpendTrend Report shows the overall growth for the entire holiday season was up 6.2 percent from the previous
Final 2017 Holiday Sales Figures Show Best Season in 4 Years Read More »
