With the power that social media has in bringing attention to a brand and boosting sales, more and more businesses are crafting marketing campaigns via social channels. In fact, a recent survey by Ascend2 shows that among 271 marketing influencers, using social media channels was considered their most important digital marketing tactic for 2018. Consider […]
How to Decide on the Right Social Channel for Your Brand Read More »
Businesses tend to have a huge marketing push right before, and often during, the holidays, but often times these marketing campaigns fizzle out after the new year. It’s easy to dial back your marketing efforts and budget after a busy season, but if you’re smart you’ll keep that momentum up well into the first months
High-level search marketing: How to keep your momentum from the holiday season going Read More »
It took me nearly seven years of blogging to create my first products: two ebooks, one for ProBlogger and one of Digital Photography School. They made me a total of over $160,000 in 2009 alone and changed my business. Back in 2014, I wrote about the experience … and how it nearly never happened: My big
Seven Types of Product You Could Sell From Your Blog Read More »
One of the reasons evergreen brands like Coca-Cola stay so relevant and vital is they have a knack for keeping things fresh. Coca-Cola has been around for over a hundred years, but it doesn’t feel or look old. In fact, it feels as modern and exciting as anything else in 2018. And that’s all down
5 Tips to Keep Your Image Sparkling Read More »
Steve Paul, Vice President of Sales and Commercial Operations at Breg is the featured guest on this episode of the Social Business Engine podcast. Breg is a manufacturer of sports rehabilitation products and solutions. Steve is responsible for a global team that drives customer acquisition and retention. My conversation with Steve is focused on a
Winning and Keeping Customers for Long-Term Sustainable Value [Podcast] Read More »
No one wants to be perceived as the annoying person in any social situation. But what if you are that person and don’t even know it? If you’re prone to the humblebrag — be it in a meeting at work or in your social media posts — then you just might be. No one likes a
Harvard Study Says This 1 Personality Trait Makes You Extremely Unlikeable Read More »
Is it possible to design the perfect popup? One so fiercely potent that people just can’t refuse to convert? Of course not. As small as seemingly simple as a popup is, it’s still important to understand a little about its anatomy. There are five primary elements to make up the architecture of a popup, and
Structured Design for Unstructured Marketers Read More »
Event Details Date February 15 2018 (10:00am – 11:30am) Venue Etc Venues, Tenter House, London, United Kingdom Duration About 2 hours Cost Free This exclusive event is for enterprise subscribers only. You need to become an enterprise Econsultancy subscriber to be able to book a place on this event, plus many other benefits. contact us
Ecommerce User Experience Roundtable | Econsultancy Read More »
Although it was once thought of as a brilliant brain-child of usability, information architecture seems to have been set by the wayside by many a business owner and blogger. How many times have you visited a website and immediately been lost? What do I do now? Where do I go from here? How do I
4 Ways to Find Out if Yours Sucks Read More »
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Starter Site Toolkit: An Easy $497 Per Day Business Plan Read More »
