For the past three years, I’ve written an article (see them below, under this post) about seven lessons I learned that year from running Facebook ads. Every “lesson” related to a particular campaign I had run or a tactic that I had discovered that year. This year, I want to try something different. Why? Because […]
4 Lessons from Running 1,573 Facebook Ad Campaigns in 4 Years Read More »
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Google to sell Zagat, videos in Google My Business & new research Read More »
With the team at WordLift our mission is to democratise Semantic Technologies to make them accessible to anyone that has a website. In fact, today the big players that are taking advantage of those technologies gained an edge in the digital marketing space. Although the objective seems ambitious at first, it is already achievable. In
How to enhance your SEO strategy with Semantic Technologies Read More »
Are you looking to increase the conversion rate of your website? Do you want to create landing pages that turn visitors into leads and customers? Vertical Measures share their design tips for success in this animated infographic. Here’s a quick summary of what you’ll learn: How to capture your visitors’ attention How to personalize your call
10 Web Design Tips to Convert More Visitors into Customers [Infographic] Read More »
November 2017 Restaurant Performance Index The monthly index for November trended higher at 101.1 compared to October, which was at 100.9. The 0.2 jump is the same amount of increase the index reported in September when it was 100.7. The upward trend is indicating the first half of 2018 will be positive for restaurant operators
Restaurant Owners Expect Higher Sales in First Half of 2018 Read More »
Are you back from the holidays facing an empty editorial calendar? Instead of sitting with your fingers hovering over your keyboard waiting for words to magically appear on your screen, tap into the power of annual content planning. To get your content marketing on track to succeed, use annual content planned around specific times and
Annual Content Planning: How To Kickstart Filling Your Editorial Calendar Read More »
If you’ve wanted to dive into Jenkins, chances are that the first thing on your mind is deployments. And if you’re like me and have absolutely no idea what you’re doing, it’s even more likely that you will be completely confused on how to approach it. I mean let’s be real, developing a Jenkins pipeline
Unsplash Quick wins help you see results faster! Here are 7 ideas. Want to transform your marketing agency to meet your financial and life goals? Big changes take time. Fortunately, there are things you can do over the next month to make a faster impact! From my experience helping hundreds of firms as a digital
Chart of the Day: Email marketing techniques used Automation platforms are a big commitment Why do I say commitment? It’s not just a product, it’s a game changer, like a car or house. Would you buy a 5 bedroom house when you have no idea what you would use those rooms for? When you view
