The demand for high-quality links has grown over the years, as more and more companies see the need for further establishing a solid link acquisition campaign that’ll heavily impact their websites’ organic traffic performance. With that burden, doing a specialized marketing in-house will require solid training and execution processes to consistently deliver certain KPIs of […]
Clutch’s survey of 384 consumers of online business content found that 87% of respondents frequently encounter business content using search engines, slightly more than the 85% who find business content through social media and 75% who encounter content most frequently on company websites. The study indicates that B2B audiences are avid consumers of business content online
Research says B2B audiences find business content most often through search Read More »
Holding the title of Content Manager comes with a vast amount of responsibilities; only so much of which can be conveyed on the job description. According to a recent study, 91% of B2B companies are currently using content marketing, compared to 86% of B2C. With nearly all companies realizing how vital it is, everyone is
3 Harsh Realities All New Content Managers Must Accept Read More »
What makes some ads stick in your mind, while others are instantly forgotten and relegated to the trash heap of online noise we’re exposed to every day? Have the memorable ad creators simply struck it lucky? Have the others taken general advertising principles, done some brainstorming and hoped for the best? Is there a way
Forget me not: 3 steps to make your PPC ads more memorable Read More »
Media websites are a pretty big topic of discussion here at WebDevStudios (WDS). For the record, it’s also a very broad topic. We have a lot of clients who come to us either from the media space directly, meaning they represent a media publication like Discovery Communications, or alternatively, they’re a brand who needs help
Videos are perfect for social media. They’re immersive, engaging and inherently social. The right video creates the intimacy of face-to-face interaction, without ever asking your audience to leave their sofa. It’s no wonder that social platforms around the world are investing in video. Facebook Stories is just one of the latest ways to delight your
7 Ways Brands Take Advantage of Facebook Stories Read More »
Some of you who are reading this know who I am. And many of you don’t. So, for those of you who don’t… My name is Neil Patel, and I am the co-founder of an ad agency called Neil Patel Digital. I’ve also co-founded a few marketing technology companies. I blog about marketing at NeilPatel.com,
It’s hard to keep track of everything new in content marketing, especially if you consider that 91% of B2B marketers and 86% of B2C marketers indicate they are using content currently as part of their overall marketing strategy. There are many articles with best practices, proven strategies, and statistics. But there’s one thing that can
5 Inspiring Content Marketing Case Studies (with Results!) Read More »
If you could pick one thing in content marketing you want to go away today, what would it be? What about the one thing you expect to be going strong in 12 months? That’s what we asked Content Marketing World presenters. Not surprisingly, they had a lot to say. Their responses are diverse and sometimes
31 Cringeworthy Content Marketing Things That Should Die Read More »
With so many new content marketing strategies out there today, it can be tempting to look past your email list. After all, how important can it be? To say the least, email marketing is crucial. It needs to remain part of your core marketing foundation. Research shows that 99% of consumers check their emails every single
How to Get More Email Subscribers Without Annoying Your Website Visitors Read More »
