Home / eCommerce / How to Make a Professional eCommerce Website with WordPress (Video Guide) By WinningWP Editorial July 31, 2018 Creating your own online eCommerce shop can be hugely profitable — and if you’ve already decided to use WordPress to do it*, well done: you’ve chosen an excellent platform! But how best to get […]
“Don’t put all your eggs in one basket” sums up why you should use multiple channels in order to maximize your opportunities to acquire customers. After some rounds of testing, you will discover which ones work best so that you can really go after those channels that are producing new business for you and your
Why You Should Use Multiple Channels to Maximize Your Customer Acquisition Read More »
With 11% of Internet users now blocking display ads, and many others just tuning them out, you have to work extra hard to make sure people click when they do see them. And great display ads are all about the visuals. Don’t underestimate the power of design. 50% of companies say that design plays a
5 Design Principles to Master for Better Display Ads Read More »
May I have your attention? Do I have your trust? The answers often are not the same. And yet marketers often conflate them. Grabbing a consumer’s attention for any length of time is seen as a proxy for “engagement.” And “time spent” is equated to the depth trust of the brand by a consumer. Of
You Must Win Every Moment of Trust to Win the Moment of Truth Read More »
Your website provides customers with a peek into the kind of business you run—its reputation, its trustworthiness, and its basic value proposition. In other words, your website hints at how credible your company is, and whether or not customers should trust it with their time and money. Just think for a minute: There are plenty
Technology is integrated into our lives more than ever before. We own smartphones, conversational AI devices such as Amazon Alexa and Google Home, laptops, and tablets. With so many people online, it’s essential for businesses to be online as well. As our online presence continues to grow, the way we make online purchases will continue
Business owners need to constantly learn in order to be successful. Whether you’re a beginner or a seasoned entrepreneur, resources like business experts, books, tools and exercises can help you shape your strategies and cultivate sustained success. Here are some suggestions from members of the online small business community for resources and tips that can
Looking for Tips and Resources for Small Business Success? 10 Experts Share it All Read More »
Are we so distracted by social media that we have forgotten about “the media” in our marketing efforts? Ranking on the web helps grow awareness and attracts eventual sales. Great services and products supply solutions for consumers, but getting free attention in a national newspaper, a magazine and mass media can be a very effective marketing
60 Surprising Tips for Getting Attention in Mass Media Read More »
Editor’s note: Randi Bartelmie is a finalist for 2018 Content Marketer of the Year. We’re sharing insights from all CMY finalists in this blog before the winner is announced at Content Marketing World this September. Know your audience. That mantra is repeated in nearly every content and marketing discipline. What’s easy to overlook, though, is that the
Symantec Wins at Content by Responding to Its Audience Read More »
Most businesses owners understand the significance of having superb content for their company websites, but when it comes to web hosting, they either fail to take it seriously or they are just blank My last article for Smart Insights covered the basics of website hosting, so, in this follow up article, I use past experiences
