Donald Trump was elected president based in part on his commitment to slash regulations on American business. And he’s kept that promise, as he points out frequently.
Given that focus, how could he have missed the General Data Protection Regulation (GDPR), the European Union’s overzealous attempt to protect the privacy of its citizens?
This regulation, which goes into effect at the end of May, applies to European Economic Area residents, no matter where they live, and it would impose onerous fines upon companies not complying. Sovereignty and “America First” are nowhere to be found in GDPR discussions.
We recently hired a well-known digital privacy expert to help us comply with GDPR. Here are some of the jaw-dropping things we learned.
[Read the full article on MarTech Today.]
Opinions expressed in this article are those of the guest author and not necessarily Marketing Land. Staff authors are listed here.
About The Author
Chris Elwell, CEO and partner at Third Door Media, has more than 20 years interactive media and marketing experience in management, product development, marketing and editorial positions. From 1997 to 2006, Chris was Vice President & General Manager of JupiterWeb, the online publishing division of what is now Jupitermedia Corporation (NASDAQ: JUPM). In that role, he was responsible for sales, marketing, editorial and production of JupiterWeb’s more than 100 websites.