As Application Software businesses, Sonic Foundry Inc. (OTCMKTS:SOFO) and Gridsum Holding Inc. (NASDAQ:GSUM), are affected by compare. This especially applies to their profitability, analyst recommendations, risk, dividends, institutional ownership, earnings and valuation.
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Sonic Foundry Inc. | 34.35M | 0.18 | 4.02M | -1.18 | 0.00 |
| Gridsum Holding Inc. | N/A | 0.00 | N/A | -1.20 | 0.00 |
In table 1 we can see Sonic Foundry Inc. and Gridsum Holding Inc.’s top-line revenue, earnings per share (EPS) and valuation.
Profitability
Table 2 provides the return on assets, net margins and return on equity of the two firms.
| Net Margins | Return on Equity | Return on Assets | |
| Sonic Foundry Inc. | -11.70% | -233.8% | -15.1% |
| Gridsum Holding Inc. | 0.00% | -19.7% | -11.2% |
Liquidity
The Current Ratio of Sonic Foundry Inc. is 0.7 while its Quick Ratio stands at 0.6. The Current Ratio of rival Gridsum Holding Inc. is 2 and its Quick Ratio is has 2. Gridsum Holding Inc. is better equipped to clear short and long-term obligations than Sonic Foundry Inc.
Insider & Institutional Ownership
Roughly 13.2% of Sonic Foundry Inc. shares are held by institutional investors while 37.7% of Gridsum Holding Inc. are owned by institutional investors. Insiders held 35.7% of Sonic Foundry Inc. shares. Competitively, 5.3% are Gridsum Holding Inc.’s share held by insiders.
Performance
In this table we show the Weekly, Monthly, Quarterly, Half Yearly, Yearly and YTD Performance of both pretenders.
| Performance (W) | Performance (M) | Performance (Q) | Performance (HY) | Performance (Y) | Performance (YTD) | |
| Sonic Foundry Inc. | -6.67% | -15.03% | -28.41% | -46.38% | -60.75% | -58.14% |
| Gridsum Holding Inc. | -9.6% | -27.31% | -32.75% | -38.34% | -55.84% | -57.81% |
For the past year Sonic Foundry Inc. was more bearish than Gridsum Holding Inc.
Summary
Gridsum Holding Inc. beats Sonic Foundry Inc. on 6 of the 9 factors.
Gridsum Holding Inc. provides data analysis software for multinational and domestic enterprises, and government agencies in China. Its proprietary distributed data architecture allows its customers to collect and analyze vast amounts of information; and Gridsum Big Data platform performs multi-dimensional correlation analysis and analyzes complex real-time events. The company offers Web Dissector to analyze customer Websites by monitoring and analyzing key performance indicators; Mobile Dissector to understand mobile app user activity; SEM Dissector for search engine marketing; SEO Dissector, a search engine optimization tool; Ad Dissector, an advertisement performance monitoring and optimization product; Contribution Dissector to evaluate the performance of advertising campaigns; Audience Dissector, an audience analysis product; Recommendation Engine, a data driven content recommendation solution. It also provides Government Web Dissector, a digital intelligence solution; Government Website Group Integrated Management Platform, an integrated management platform; Streaming Dissector, a real-time viewership analysis and operational efficiency monitor for digital online video; Video Dissector, an online video content analytics tool; TV Dissector, an analytics tool; Rating Plus, a television viewing data analytics tool; and Media Dissector, a mass, social, and user-generated content media monitoring and analytics tool. In addition, the company offers Law Dissector, a search and statistical analysis tool; Smart Push, a legal research tool; Information Dissector, an insightful analytical system; Social Listening, a could-based social listening solution; Gridsum Dashboard, a data visualization tool; and Gridsum Report Center, an automated report generation and distribution tool. Further, it develops new media analytics and information discovery solutions to address a range of customer needs. The company was founded in 2005 and is headquartered in Beijing, China.