Employees need an efficient Human Resource (HR) department to be optimally productive. When HR is struggling, the whole organization feels it. But owing to chaotic processes, the HR team is usually knee-deep in delays and inefficiency. It is also considered a cost centre rather than a function that drives value. The reality, however, is that […]
How Automation Impacts Human Resource Management Read More »
We recently teamed with London Research to conduct a survey of more than 500 marketers from the United States and the United Kingdom about how these teams and individuals are using marketing automation, and we found some very interesting results — especially among marketers in the tech industry. Keep reading to learn more about how
Marketing Automation Usage in the Technology Industry Read More »
Any small business owner knows that running a small business isn’t as easy as it looks. The common misconception is that since there are fewer things to take care of, the operational and management tasks aren’t that challenging. But that couldn’t be further from the truth. In fact, running a small business is much harder
7 of the Best Small Business Automation Tools to Save You Time Read More »
DUBLIN, May 20, 2019 /PRNewswire/ — The “Marketing Automation Software Market (2013-2023)” report has been added to ResearchAndMarkets.com’s offering Research and Markets Logo More The marketing automation software market will generate a revenue of $32.6 billion by 2024, during the forecast period, the domain will progress at a 13.6% CAGR. The reasons for the growth
Global Marketing Automation Software Market 2013-2019 & 2023 Read More »
The many ways technology has transformed our lives can be seen clearly in the ways we live, work, shop and communicate Customers today are more likely to use online channels to complete their journeys than ever before. Gone are the days when customers were anxious about ordering online. Nowadays, many people are just as confident
Automation can do much more for you than trigger emails: Automating routine tasks can make you more efficient, opening up time for creative thinking and strategic planning. I invited Katie Robbert, CEO of analytics firm Trust Insights, to Marketing Smarts to discuss marketing automation: how automation helps you to improve productivity (and your bottom line), which
Any marketer who keeps up with the latest industry trends knows that marketing automation has been getting a lot of buzz these past few years — and with good reason. After all, it’s every marketer’s dream to have access to a solution that removes the manual labor required of everyday tasks and frees up time
The State of Marketing Automation and How to Achieve Ultimate Success Read More »
Artificial intelligence—you’ve heard the term, you know it’s a trend, you know you’re “supposed” to be using it, but if you were asked to explain what it means for marketers in a few short sentences, could you do it? If not, then you’ve come to the right place. A quick Google search of “marketing AI”
Marketing AI: Automation, Data Science, Machine-Learning Read More »
HOBOKEN, N.J.–(BUSINESS WIRE)–May 13, 2019–NICE (Nasdaq: NICE) today announced the launch of Interactions EMEA 2019, its flagship conference delivering innovative content, live demonstrations and networking opportunities. The event will showcase innovative ways to drive customer engagement via analytics, automation, cloud and workforce optimization. With ‘Personal Connections Elevated’ as its theme, the event will feature exclusive
At its core, the financial services industry is—and always has been—a relationship business. This client-advisor relationship is built on trust and a financial advisor’s ability to treat clients as people, not portfolios. But with constantly evolving digital expectations of today’s clients, it begs the question: How do financial advisors make the shift from traditional to
