Do you currently have an offline business and aren’t truly understanding how to take advantage of what the internet and blogging have to offer? A perfect example of this can be seen in the world of construction, and how to acquire new clients, while also building a more powerful brand and business in the process. […]
Avoid this Common Blogging Action-Oriented Mistake Read More »
The big dream for many bloggers is to someday cash out and get that illustrious “sunset money”. Here’s the thing though: You won’t have much luck selling your blog if the buyer can’t see themselves able to run the show. So it’s up to you to make sure that they can slide right in. This
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When you’re a small business owner, it can seem like there are a million different things vying for your attention. And if you have employees, payroll is one of them. As a business owner, I know how difficult it can be to know all the payroll and employment laws. There are so many that it’s
There are lots of business booby-traps that you need to avoid as a start up. Among the biggest are legal mistakes that can cost you a lot of money. Small Business Trends contacted Paul Kassabian, Legal Product Counsel at LegalZoom to get a list of 10 legal mistakes every startup should avoid making. He started
10 Legal Mistakes Every Startup Should Avoid Making Read More »
Cybersecurity threats are becoming more prevalent each year, and business owners need to focus on protecting their companies and upgrading their defenses. Companies that use the internet to do business are especially at risk for credential stuffing, a tactic wherein botnets attempt to use fraudulent login data to access information. According to Akamai’s State of
Avoid Costly Credential Stuffing Attacks With These 4 Strategies Read More »
Customers expect delivery. For online stores that sell tangible products, order fulfillment is arguably the single most essential task. It is the culmination of marketing, web development, and customer service. For retail ecommerce businesses, providing a customer with a product is the mission. And the worst possible time to mess up that mission could be
To scale or not to scale? When is the right time to take a step up and bust through that glass ceiling with your business? Is getting better preferable to getting bigger? In this episode we are talking about growing with intention. The topic of this conversation was sparked by a question about scaling in
How to Grow With Intention & Avoid Growth for Growth’s Sake (FS290) Read More »
In a new report entitled “Risky Business: Exploring Brand Safety on YouTube,” the Video Advertising Bureau (VAB) asserts that brand safety is elusive if not impossible on most of its channels. The report argues that marketers should advertise on professionally produced content channels and avoid UGC and even YouTube premium content channels altogether. Brand safety
Video Advertising Bureau: Brands should avoid influencer, UGC channels on YouTube Read More »
Internet marketing is a very fragile business because it’s very competitive, and takes a lot of patience. However, there are cool ways you can improve your marketing by researching your niche, and applying the strategies you learn at the same time. Over the years, whenever I start a blog, I’ll always research my niche and
Social media has changed the way we live. As marketers, we need to recognize how our current and prospective customers are utilizing these platforms and use that knowledge to our advantage. Ultimately, you want to be able to convert your social media followers into customers. But this is much easier said than done. Sure, you
How to Avoid Stale Content with These 21 Ideas for Your Upcoming Social Media Posts Read More »
