There are two key reasons you want to create an ebook landing page: To convert qualified leads To grow your email list audience, making it a hub for potential customers Yet, choosing the right landing page design for your ebook can become a painstaking task.
5 Amazing Ebook Landing Page Designs (and 4+ Mistakes to Avoid) Read More »
A recent Perkbox Insights survey reveals 73% of businesses say email is their preferred method of communication in the workplace. However, the survey also says you should avoid using Clichés as well as annoying words and phrases in your email. Considering business email is an integral part of daily communications in the workforce, it is
Avoid Using These Annoying Words and Phrases in Your Business Email Read More »
Contributor and SMX speaker, Lily Ray, wants to make sure you think about your backlink profile and telling search engines through the right structure data you’re a trusted entity. Below is the video transcript: Hi, my name is Lily Ray. I’m the director of SEO at Path Interactive, a digital marketing agency here in New
Focus on E-A-T to avoid performance problems in 2020 Read More »
One of the biggest holiday shopping temptations is getting into debt. Whether trying to get a great Christmas tree for your home, or looking for the “perfect” presents for friends and family, it can be easy to just put it on a credit card or take advantage of 0% interest loan specials. And you will
Holiday Shopping Tips: How to Avoid Going Into Debt This Season Read More »
With the economy booming and unemployment falling companies are now having to deal with shortages in quality employees. This has spurned a phenomenon called “ghosting” in the workplace. What is Ghosting? Broadly speaking ghosting is defined as the abrupt ending of a relationship by ceasing all communications without explanation. The moniker gets its roots from
What is Ghosting and How Can Small Tech Companies Avoid It? Read More »
For business owners, the holiday season is often a time for purchasing client, employee, and partner gifts for everyone who supports your business throughout the year. However, it’s important to give gifts in a way that won’t offend or create awkward situations among those who are important to your small business. Before shopping for holiday
Business Gift Giving Etiquette and Mistakes to Avoid Read More »
SEO is extremely important for growing your brand in 2020. This is especially after social media’s importance in driving traffic reduced and Google became the major source of referral traffic in 2017 by driving 35% of site visits. By using SEO, you can improve your website’s ranking in Google’s Search Engine Results Pages (SERPs) and reach
11 Deadly SEO mistakes to avoid in 2020 Read More »
Tax and Legal Mistakes to Avoid When Setting Up Your Business When you finally make the decision to start your own business, you’re immediately overcome with excitement and determination but soon after that, your emotions shift and go from excitement to pure panic! You’re panicking because you’re starting your own business! That’s a huge and
Tax and Legal Mistakes to Avoid When Setting Up Your Business Read More »
The Internet makes it possible for any company to market to a global audience, but it’s not easy to do global marketing successfully. Getting the right marketing content to potential customers worldwide is beyond simply translating it from one language to another. And most of the time, complexities aren’t out there in international markets –
5 Guidelines to Avoid Pitfalls & Scale Content Read More »
Are you a newbie in the business market with no idea how to go about promoting your business? Well, dear new-found-entrepreneur, facts from all over the world say content marketing is the best sphere for investment at the moment as it does not require a person to tirelessly promote your products 24*7. It attracts more
The 10 Blunders to Avoid Read More »
